Social Lead, Sports & Lifestyle

hi5.agency; Los Angeles (CA); Hybrid; USD 70,000 - 90,000; Part time

Job summary

hi5.agency is seeking a Social Lead for Sports & Lifestyle in Los Angeles to manage social media campaigns for a Nike account. This role demands a deep understanding of LA sports culture and experience in executing social media strategies. The ideal candidate will have over 3 years of experience in social media advertising, exceptional communication skills, and the ability to engage with local sports communities effectively. This hybrid contract role allows for collaboration on-site during events.

Qualifications

• 3+ years in sports/lifestyle creative and social media advertising or experience on a Strategy/Social team.
• Strong analytical skills and experience with research.
• Experience managing social accounts for global brands is essential.

Responsibilities

• Identify trends in sports cultures and engage with relevant communities.
• Execute social media campaigns involving publishing and community engagement.
• Provide analytics reports with insights to pivot creative strategies.

Skills

Sports / lifestyle creative

Social media advertising

Analytical skills

Strong presentation skills

Exceptional written communication

Organizational skills

Tools

Publishing tools

Content management tools

Job description

Social Lead, Sports & Lifestyle | Position Description (Contract) (Hybrid - Events)

Experience with Athlete Culture Required

Social Lead, Sports & Lifestyle at hi5.agency is responsible for collaborating with our internal team and external client partners to action on the strategic vision for a local Los Angeles Nike account, leading its execution across owned channels. This person lives and breathes LA sports culture and fashion; deeply embedded in one or more athlete communities and the surrounding ecosystems that shape them, from basketball and running to soccer and football. They are also Extremely Online.

Responsibilities

• Be immersed in relevant sports cultures and subcultures in Los Angeles, identifying trends and people shaping the industry both online and IRL
• Execute social media campaigns with minimal oversight, including publishing, asset management, community engagement, and tracking re-share opportunities
• Show up to internal and external calls with a POV on what works best for social, jumping in with thoughtful recommendations and a helpful attitude
• Be knowledgeable of social platform best practices, new platform features or changes, and digital trends as it relates to our projects or client’s needs
• Manage social accounts, ensuring that concepts, copy, and creative imagery are aligned with the overarching strategic approach and authentically resonate with audiences
• Partner with clients directly on the ground and occasionally over the weekend to support social activations during local LA events
• Provide analytics reports to extrapolate insights and key learnings that can pivot creative strategies/concepts in real-time
• Collaborate with Strategy, Creative, and Production Leads to ensure deliverables are presented on time and are aligned with client expectations
• Continually look for ways to push hi5.agency forward, improving our work output and processes
• Promote a culture of innovation and collaboration while adhering to agency process
• Always be punctual and effectively manage your time while communicating proactively
• Be kind and respectful endlessly

Qualifications, Skills, and Experience

• 3+ years in sports / lifestyle creative + social media advertising or equal time on a Strategy/Social team with proven success on global campaigns and building communities
• Analytical skills and research experience
• Receive constructive criticism with grace and implement change proactively
• Strong presentation skills, with a background in public speaking and/or presenting
• Experience managing social accounts for global brands
• Experience with publishing and content management tools
• Exceptional written communication skills with flawless spelling and grammar
• Ability to excel in a fast-paced environment driven to produce world-class results
• In possession of an ego-free personality that can work with a highly motivated team to get shit done
• Excellent organizational and communication skills
• Experience with sports is a must. We promise we won’t judge your free throw.