SEO Specialist

Freshy; United States; Remote; USD 90,000 - 120,000; Full time

Job summary

A digital marketing agency is seeking an experienced SEO Specialist to support clients with digital marketing strategies, focusing on both on-page and off-page SEO. This is a remote full-time position requiring strong expertise in SEO with at least 5 years of experience. The ideal candidate will be comfortable in a client-facing role and have a proven track record in improving search visibility and rankings.

Qualifications

• 5+ years in SEO execution.
• Proven track record improving search visibility and rankings.
• Experience working with US-based small and mid-sized businesses.
• Comfortable in a client-facing role.
• Experience with US-based small and mid-sized businesses.
• Experience with SE Ranking software a plus.

Responsibilities

• Support clients with on-page and off-page optimization.
• Execute tasks accurately and on time.
• Conduct keyword research and mapping.
• Optimize site structure and metadata for search engines.
• Implement technical SEO improvements.
• Set up reports and monitor performance metrics.
• Build reports and maintain client-facing dashboards and workbooks.
• Stay up-to-date with latest search engine trends and best practices.
• Manage and optimize Google Business Profiles and local SEO presence.
• Recommend content opportunities to support SEO strategy.

Skills

SEO execution

Client-facing role

Keyword research

Technical SEO

Google Analytics

Google Search Console

SEMrush/Ahrefs

Competitor analysis

Tools

SE Ranking software

Screaming Frog

SEMrush

Ahrefs

Screaming Frog

SE Ranking

Job description

Roles and responsibilities

The SEO Specialist has broad digital marketing knowledge with a strong expertise in SEO. Their primary responsibility will be to support clients with on-page and off-page optimization, technical SEO enhancements, and keyword-targeted content recommendations to drive organic visibility and rankings. The right person will also have broad understanding of digital marketing and the ability to perform basic cross-functional tasks within SEO, PPC, and content marketing.

• Conduct keyword research and mapping
• Optimize site structure, metadata, and content for search engines
• Implement technical SEO improvements (site speed, crawlability, schema, etc.)
• Set up reports and monitor rankings, organic traffic, and performance metrics
• Execute competitor analysis and content gap analysis
• Ability to draw insights and analysis from key metrics and performance
• Manage and optimize Google Business Profiles
• Build and maintain a strong local SEO presence
• Recommend content opportunities to support SEO strategy
• Collaborate with the Content Specialist for SEO-friendly copy
• Make recommendations to the project manager and client for key optimization tactics
• Execute tasks accurately and on time
• Build reports and maintain client-facing dashboards and workbooks
• Stay up-to-date with latest search engine trends and best practices
• Ability to manage multiple projects and tasks simultaneously

Requirements

• 5+ years in SEO execution
• Strong understanding of Google Search Console, Google Analytics, SEMrush/Ahrefs, Screaming Frog
• Proven track record improving search visibility and rankings
• Comfortable in a client-facing role
• Experience working with US-based small and mid-sized businesses
• Experience with SE Ranking software a plus

Details

• Full‑time position

Salary

• Based on experience

Location

• This is a remote work position with working hours based on Eastern Time Zone (ET)

Seniority level

• Mid‑Senior level

Employment type

• Full‑time

Job function

• Marketing and Sales

Industries

• Design Services