SEO Specialist

Pinterest; Lansing (MI); On-site; USD 59,000 - 84,000; Full time

Job summary

Pinterest is seeking a mid-level SEO Specialist focused on Marketing Funnel for the Lansing, MI area. The role requires 3+ years of relevant experience and offers a salary range of $59,000 to $84,000 with room for growth.

The position emphasizes practical SEO and video marketing skills, plus cross-functional collaboration and localization grounding. Travel within Lansing may be involved, with a culture of pragmatic results.

Qualifications

• Curiosity that goes beyond the current role description.
• Ability to work independently with minimal oversight.
• Basic hreflang localization grounding and collaboration skills.
• Practical knowledge of video marketing and SEO capabilities.

Responsibilities

• Build territory plans to maximize coverage across Lansing, MI.
• Draft cold-outreach copy for mid-level buyers’ inboxes.
• Partner with Time Management specialists to align content with demand-generation goals.
• Provide the SEO Specialist team with an actionable territory plan.
• Walk the Lansing, MI territory and know it well.
• Mentor junior reps on outreach cadence and objection handling.

Skills

Curiosity

Self-motivation

Hreflang localization

Cross-functional collaboration

Video marketing

Technical SEO

5 years experience

Job description

Growth at Pinterest stalled below where it should be, so we opened a SEO Specialist position for a mid-level closer fluent in Marketing Funnel. What lands on the table: 3-plus years behind you, $59,000 - $84,000 for it, and a runway at Pinterest that keeps climbing.

Key Responsibilities

• Build territory plans that maximize coverage across Lansing, MI
• Draft the cold-outreach copy that survives a mid-level buyer's inbox
• Partner with Time Management specialists to align content with demand-generation goals
• Hand the SEO Specialist crew a territory plan they can actually run
• Walk the Lansing, MI territory and know it better than the map
• Mentor junior reps on outreach cadence and objection handling

What You'll Bring

• Curiosity that outpaces your current job description
• Self-motivated and able to work independently with minimal oversight
• Solid Hreflang Localization grounding, plus Cross-Functional Collaboration you can pick up on the fly
• Practical command of Video Marketing, with bonus points for Technical SEO
• 5 years that taught you which corners can be cut

The boldly-pragmatic culture at Pinterest is what keeps our Lansing, MI team building remarkable things together. We build psychological safety the boring way: by actually following through on what we say.

Step in at $59,000 - $84,000, climb with structured growth, lean on a mentor, and take the flexibility Pinterest is genuinely proud of.

Live and unfilled as of this exact moment, ready for your interest.