SEO / SEO for iGaming

Talentin; United States; Remote; USD 120,000 - 147,000; Full time

Benefits offered by this job

Annual bonus

Paid annual leave

Sick leave allowance

Wellbeing allowance

Leave trading option

Private medical insurance

Remote work setup

Parental leave support

Pension plan

Learning & development

ChatGPT Business subscription

Mental-health support

Milestone rewards

Job summary

Talentin is seeking a Senior SEO Lead to grow our established brands in competitive markets. You will own organic growth across our global brand sites, reporting to the Founder.

This is a largely individual contributor role with autonomy over SEO, content strategy, technical performance, and link-building execution. You will shape market strategy, conduct deep keyword research, and drive measurable growth in revenue from organic search while maintaining high content quality and brand standards

Qualifications

• Senior SEO track record with measurable results in competitive markets.
• Broad expertise across technical SEO, on-page optimisation, SERP analysis, content and link strategy.
• Recent hands-on experience with content, keyword research, outreach and testing.
• Commercial judgement: understanding how organic traffic generates revenue and ROI.
• Autonomous, structured prioritisation, documentation and execution.
• Disciplined approach to experimentation and algorithm changes.
• Effective use of AI and tooling to increase productivity while preserving quality and brand standards.

Responsibilities

• Shape the overall brand strategy and own SEO and content strategy.
• Execute SEO initiatives and improve content experience across brand websites.
• Identify priority markets, keyword clusters and audiences via market research.
• Maintain strong technical foundations: IA, internal linking, metadata, page speed and crawlability.
• Own link-building strategy with anchor selection and velocity.
• Analyze SERPs and competitors, monitor rankings and report performance.
• Collaborate with Commercial to convert ranking gains into partnerships and revenue.
• Connect SEO improvements to FTDs and product revenue.
• Ensure measurable growth and robust rankings across priority GEOs.
• Report clearly on SEO activity and business impact.

Skills

Senior SEO

Technical SEO

On-page SEO

SERP analysis

Content strategy

Link strategy

Keyword research

Outreach

ROI understanding

Job description

Описание

An established international digital media and affiliate business in iGaming connects users with operators for over 15 years through content, reviews and 20+ high-performing comparison websites. The company is seeking a senior SEO specialist to grow and strengthen its established brands in highly competitive search markets. The Principal SEO / SEO Lead will own organic growth across the company’s brand websites, reporting directly to the Founder. This is a predominantly individual contributor role with substantial autonomy and responsibility for hands‑on execution. The role covers SEO and content strategy, technical performance, link‑building strategy and the commercial impact of organic search. AI and tooling will support efficient execution while maintaining content quality and brand standards.

Задачи

Help shape the overall brand strategy and own the SEO and content strategy within it. Execute SEO initiatives and improve the content experience across the brand’s websites. Identify priority markets, keyword clusters and audiences through detailed market and keyword research. Maintain strong technical foundations, including information architecture, internal linking, metadata, page speed and crawlability. Own link‑building strategy, including anchor selection, link velocity and quality, with execution support. Analyse target SERPs and competitors, monitor rankings and report performance. Work closely with Commercial to turn ranking gains into partnership opportunities. Connect SEO improvements to first‑time deposits (FTDs) and product revenue. Measurable growth in FTDs and revenue from organic search. Stronger, more stable rankings across priority GEOs and keyword clusters, including through algorithm updates. Excellent technical health, with issues identified and resolved before they affect traffic. Close collaboration with Commercial, turning ranking gains into commercial opportunities quickly. Clear, regular reporting that connects SEO activity to business results.

Требования

• A senior SEO track record with measurable results in competitive, volatile search markets.
• Broad expertise across technical SEO, on‑page optimisation, SERP analysis, content and link strategy.
• Recent hands‑on experience with content, keyword research, outreach and testing.
• Commercial judgement: understanding how organic traffic generates revenue and how to evaluate ROI beyond traffic and rankings.
• An autonomous, structured approach to prioritisation, documentation and execution.
• A disciplined approach to experimentation and responding to algorithm changes.
• Effective use of AI and tooling to increase productivity while preserving quality and brand standards.

Company offers A senior individual contributor role with direct Founder reporting. Ownership of organic growth for established brands. Remote working, with hiring options in the UK, Malta and Portugal. Salary indication of £100,000 / €115,000, with terms depending on the employment or contractor arrangement.

Условия

• An annual company bonus10% of base salary when annual company targets are achieved.
• Annual leave plus public holidays: 28days in theUK, 27in Malta and 25in Portugal.
• Up to20days of paid sick leave annually.
• A £/€500 wellbeing allowance.
• The option to buy or sell up to five annual leave days.
• Private medical insurance.
• Working‑from‑home setup.
• Enhanced parental leave, with supporting JDs describing upto six months of paid leave.
• Pension and long‑term investment support.
• Learning and development support.
• ChatGPT Business subscription.
• Mental‑health support through Spill.
• Recognition for standout contributions and milestone rewards at three, five and eight years.