Senior VP, Client Insights & Data Storytelling

PatientPoint®; Newark (NJ); Hybrid; USD 181,000 - 301,000; Full time

Job summary

PatientPoint is seeking a senior-level commercial analytics expert to act as strategist and storyteller, translating data into actionable guidance for pharma and agency teams. You will partner with Sales and Campaign Measurement to drive revenue and elevate how value is defended with data.

You will translate insights across campaigns into cross-brand recommendations, shaping client conversations and strategic direction while traveling up to 20% as needed.

Qualifications

• 15+ years of experience in marketing analytics, media measurement, data strategy, ideally with exposure to pharma/healthcare marketing or point-of-care media.
• A track record of being seen as a credible, senior-level voice on data and measurement - someone clients and agency partners want in the room.
• Proven ability to confidently present thought leadership and insights at large conferences with industry experts.
• Deep knowledge of healthcare datasets like IQVIA, Symphony, Veeva, and specialty patient data.

Responsibilities

• Stay ahead of industry trends in data, measurement, and media mix, and translate them into PatientPoint's value proposition for client sales and product teams.
• Serve as a thought partner and strategic advisor to pharma and agency analytics teams, collaborating on measurement approaches and methodology, and providing insights that demonstrate client brand understanding.
• Partner with Sales throughout the advertising campaign sales cycle, from pitch through renewal, as the data and analytics voice in the room, helping win pharma advertising business.
• Turn complex data sets into clear, compelling visual stories that make the case for action.
• Pull insights across campaign and brand results to spot cross-brand trends and inform strategic recommendations.
• Translate data and analytics into concrete campaign recommendations that drive revenue and improve outcomes.

Skills

Marketing analytics

Media measurement

Data strategy

Pharma exposure

Education

Bachelor's degree in Business/Statistics/Data Science

Tools

IQVIA

Symphony

Veeva

Job description

PatientPoint is seeking a senior-level commercial analytics expert to act as strategist and storyteller, translating data into actionable guidance for pharma and agency teams. You will partner with Sales and Campaign Measurement to drive revenue and elevate how value is defended with data.

You will translate insights across campaigns into cross-brand recommendations, shaping client conversations and strategic direction while traveling up to 20% as needed.