Senior Vice President, Earned Media (Technology Communications)

Zeno Group; Redwood City (CA); On-site; USD 150,000 - 200,000; Full time

Benefits offered by this job

Be Kind to Your Mind

401(k)

Paid time off

Headspace subscription

Job summary

Zeno Group is seeking a Senior Vice President, Media Relations to lead technology storytelling, shape narratives for Fortune 500 brands and elevate client visibility across national business and tech media.

You will guide senior executives, craft strategic media campaigns, mentor teams, and build earned media programs that deliver measurable business impact and industry recognition.

Qualifications

• 15+ years of experience in public relations or communications at an agency or similar setting.
• Proven success securing high-profile earned coverage and executive interviews.
• Strong relationships with national business, tech, and emerging media voices.

Responsibilities

• Develop and lead earned media strategies aligned with client objectives and moments.
• Identify compelling technology stories and secure tier-1 coverage.
• Support executives with messaging and media opportunities.
• Mentor junior team members and foster collaboration across disciplines.
• Monitor media trends to identify opportunities and risks for clients.

Skills

Earned media

Media strategy

Executive communications

Team leadership

Storytelling

Media relations

Job description

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our \"Fearless Pursuit of the Unexpected,\" we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.Job Description:Senior Vice President, Media Relations (Technology Communications)Do you know how to make a technology story capture attention and influence the conversation? Are you energized by helping innovative companies shape narratives, build credibility and connect with audiences through meaningful earned media?As a Senior Vice President, Earned Media supporting Zeno’s Technology Practice, you will partner with technology leaders, innovative Fortune 500 brands and mid-sized changemakers looking to make their mark on business and society. You will feel as comfortable garnering tier 1 media coverage as you are spotting the next emerging media platform and inserting client voices in these media to expand our clients’ sphere of influence. You will be landing and supporting big business and technology stories featuring client profiles, business strategy stories, product/technology narratives, competitive de-positioning programs and content strategy that ensures a client’s story shows up in all the right places.This is an opportunity for a senior communications leader to shape high-impact media programs, counsel executives, develop talent and help advance Zeno's earned media capabilities across the Technology practice.About the Role:Media Strategy & Program Leadership: Develop and execute earned media strategies that align with client objectives, business priorities and key communications moments across the technology landscape.Technology Storytelling & Narrative Development: Help clients identify and shape compelling stories that showcase innovation, leadership and business impact while engaging key audiences and stakeholders.Media Relations & Coverage Generation: Build and maintain relationships with technology, business and top-tier media while proactively identifying opportunities that generate meaningful coverage and visibility.Evolving Media Landscape: Have a pulse on the emerging media landscape, spotting new channels of influence and creating space for our clients to participate on new platforms.Executive Visibility & Spokesperson Support: Support executives and spokespeople through media opportunities, helping prepare messaging and ensure successful media engagements.Client Leadership & Strategic Counsel: Serve as a trusted advisor to clients, provide recommendations, navigate media opportunities and support communications strategies that drive results.Industry Intelligence & Opportunity Identification: Monitor media, technology and cultural trends to identify emerging opportunities, risks and story angles that support client objectives.Team Leadership & Collaboration: Mentor junior team members and contribute to a collaborative environment where people can learn, grow and do their best work.Agency Thought Leadership & Media Expertise: Share media intelligence, best practices and industry insights that help strengthen earned media capabilities across the agency.About You:15+ years of experience in public relations, communications or related fields within an agency or similar environment.Specialization in Earned Media supporting a broad spectrum of Technology clients.Deep understanding of the Technology media landscape, including national business, technology, trade and emerging media.Established relationships with leading journalists, editors, producers and other influential media voices within national business, tech and emerging media.Proven success securing high-profile earned coverage, executive interviews and business or technology stories that strengthen client visibility, product/technology narratives and reputation.Demonstrated success providing sound creative and strategic counsel to senior clients and building credibility with senior level client contacts.Strong understanding of emerging media platforms and how evolving audience behaviors are changing the way technology stories are discovered and shared.Demonstrate the ability to think strategically, creatively and holistically about client programs.Exceptional writing, storytelling and presentation skills, including experience developing strategic recommendations and leading senior client presentations.Experience contributing to business development, expanding client relationships and leading new business pitches.Proven leadership experience, including mentoring, coaching and developing media specialists and integrated teams.Collaborative and adaptable leadership style with the ability to bring together diverse perspectives and disciplines.Preferred Qualifications:Experience supporting enterprise or B2B technology, consumer technology, AI, cybersecurity, cloud or other emerging technology brands.Familiarity with AI-enabled media intelligence, search and emerging technologies shaping the future of earned media.Pay Range: $150,000-$200,000 USD/yr.This is a national salary range and an employee's pay position within the range will be based on several factors including, but not limited to: geographic location, relevant qualifications, related experience, specialist expertise and seniority. The range listed is just one component of DJEH's total compensation package for employees. Other rewards may include health and welfare benefits, generous paid time off programs and bonus opportunities.About Our BenefitsHealthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US.Zeno Group, Inc. provides equal employment opportunities to applicants and employees. Employment decisions are made on the basis of job-related criteria without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status, or any other classification protected by applicable law. We invite all applicants to voluntarily self-identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations. If you want more information about any of the sections, please check with a company representative.