Senior UI Designer & Design Systems Lead (Freelance)

VML HEALTH; Kansas City (MO); Hybrid; USD 96,000 - 124,000; Part time

Job summary

VML is seeking a Freelancer Senior UI Designer to lead visual direction across digital programs and platforms, with CRM and healthcare/pharma client experience, plus AI‑driven design workflows. You will define design systems, create modular assets, and collaborate with cross‑functional teams to deliver cohesive experiences.

The role emphasizes independent freelancing while managing priorities and timelines.

Qualifications

• Senior‑level experience in UI/product/digital design, preferably in an advertising agency or marketing environment.
• Proven CRM experience.
• Experience creating and managing modular design and asset libraries.
• Demonstrated experience working with healthcare and/or pharmaceutical clients.
• Strong portfolio showcasing exceptional UI, visual design, and design‑system work.
• T‑shaped skill set: deep expertise in UI with strong working knowledge of UX, interaction design, and user‑centered design principles.
• Experience defining visual direction and maintaining design consistency across multiple platforms.
• Strong understanding of responsive design, accessibility, and modern digital design patterns.
• Experience using AI tools to enhance design exploration, iteration, and production.
• Excellent communication, collaboration, and presentation skills.
• Ability to work independently as a freelancer while managing priorities, timelines, and deliverables.

Responsibilities

• Define, evolve, and scale design systems across products and platforms.
• Establish visual direction and ensure consistency across digital experiences.
• Design intuitive, polished interfaces for CRM and other digital platforms.
• Build and maintain modular asset libraries that support scalable, efficient production.
• Translate brand and business requirements into compelling UI experiences.
• Partner with UX, strategy, technology, and cross-functional teams to deliver cohesive experiences.
• Apply T‑shaped design skills, contributing across both UX and UI when needed.
• Integrate AI tools and workflows to accelerate exploration, production, and quality.
• Represent and advocate for strong visual craft across teams and client engagements.
• Apply experience working with healthcare and pharmaceutical clients, including navigating regulated environments and complex stakeholder needs.

Skills

UI/UX design

CRM experience

Design systems

Healthcare experience

Freelance / independent

Job description

VML is seeking a Freelancer Senior UI Designer to lead visual direction across digital programs and platforms, with CRM and healthcare/pharma client experience, plus AI‑driven design workflows. You will define design systems, create modular assets, and collaborate with cross‑functional teams to deliver cohesive experiences.

The role emphasizes independent freelancing while managing priorities and timelines.