Senior Tech BD Lead, Omni-Channel Advertising

Amazon; Sunnyvale (CA); On-site; USD 194,000 - 262,000; Full time

Job summary

Amazon's Omni-Channel and Multi-Publisher advertising team is building the future of agentic-driven, objective-based advertising products and capabilities. We enable advertisers to run campaigns across display, audio, video, streaming TV and devices with minimal creative assets, a timeline, and a budget.

As a Principal Tech Business Developer, you will partner with Sales, Go-to-Market, Product Marketing, Product, Engineering, and Finance to drive adoption, revenue growth, and roadmap alignment

Qualifications

• Bachelor's degree required.
• 7+ years of professional or military experience.
• 7+ years of developing, negotiating and executing business agreements.
• Experience developing strategies that influence leadership decisions at the organizational level.
• Experience in Go-To-Market, Business Development, Sales, or Consulting.

Responsibilities

• Create and execute business plans focused on demand generation, adoption, and revenue growth, working closely with stakeholders across sales, product, finance, and engineering teams.
• Define business goals based on market segmentation and customer insights, ensuring alignment with Amazon’s broader advertising objectives.
• Partner with Sales, Go-to-Market, Product Marketing, Product, Engineering, and Finance teams to address customer needs, refine product offerings, and achieve revenue targets.
• Coordinate with program teams to streamline operational processes and optimize resource allocation, ensuring timely delivery of initiatives.
• Prepare and deliver business reviews by regularly communicating roadmap updates, strategic inputs, performance metrics, and financial results to senior leadership, providing data-driven insights that guide decision-making.
• Gather and analyze customer feedback from advertisers and agencies to identify pain points, opportunities, and emerging trends.
• Work with product and engineering teams to prioritize development efforts, ensuring that product roadmaps align with market needs and customer demands.
• Educate advertisers and agencies on Amazon’s advertising capabilities, showcasing the value of our solutions through tailored demos and case studies.
• Identify expansion opportunities across omni-channel solutions, driving adoption and revenue growth through strategic partnerships and innovative campaigns.

Skills

Go-To-Market

Business Development

Sales

Consulting

Education

Bachelor's degree

Job description

Amazon's Omni-Channel and Multi-Publisher advertising team is building the future of agentic-driven, objective-based advertising products and capabilities. We enable advertisers to run campaigns across display, audio, video, streaming TV and devices with minimal creative assets, a timeline, and a budget.

As a Principal Tech Business Developer, you will partner with Sales, Go-to-Market, Product Marketing, Product, Engineering, and Finance to drive adoption, revenue growth, and roadmap alignment