Senior Strategist

Publicis Groupe

New York (NY)

On-site

USD 70,000 - 100,000

Full time

14 days+

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Benefits offered by this job

Medical coverage
Dental insurance
Vision insurance
401K
Flexible time off
Parental leave
Tuition reimbursement

Job summary

A leading marketing agency based in New York is seeking a Senior Strategist to connect cross-functional teams and drive integrated marketing efforts. The ideal candidate has 2-3 years of experience in a marketing agency, excellent project management and analytical skills, and proficiency in Microsoft Office and iWork. The position offers a salary range between $70,000 and $100,000, plus comprehensive benefits including medical coverage, 401K, and flexible time off.

Qualifications

  • 2-3 years experience in a Marketing Agency or related field.
  • Excellent skills in project management and analytical translation of data.
  • Proficiency in Microsoft Office and iWork (Keynote).

Responsibilities

  • Connect projects across Creative, Production, and Media teams.
  • Develop business data analysis including audience segmentation.
  • Manage digital content to ensure accuracy and messaging alignment.

Skills

Collaborative Contributor Mindset
Obsessively organized
Excellent Project Management Skills
Strong Analytical Skills
2-3 years in a Marketing Agency
Proficiency with Microsoft Office and iWork
Proficiency in using AI and LLM resources
Strong Presentations Skills

Job description

Senior Strategist
Overview

The Senior Strategist drives integrated marketing by connecting cross-functional teams, leveraging data and AI-driven insights to shape messaging, and delivering clear, strategic recommendations that align brand, audience, and market dynamics.

Responsibilities
  • Serve as the linchpin in connecting projects across Creative, Production, Media Investment & Regional Field Teams
  • Help ensure Messaging Strategy Execution with insights on the Toyota Brand, Competition, Customers & Marketplace
  • Draft Input Briefs that translate Data into Sharp Messaging Solutions
  • Develop & Analyze Business Data including Audience Segmentation, Regional, National & Competitive Sales Statistics
  • Actively Manage a Variety of Digital Content (Display, Social, Dynamic Messages, Website) to ensure Accuracy & Messaging Alignment
  • Collect, Collate, Manage and Maintain Sales Reports, Marketing Performance Reports, Research Reports & Data across a wide variety of Media & Research Channels for easy reference in the Development of Messaging Strategy
  • Quickly Adapt, Format & Communicate Data Inputs into Actionable Information for Creative Production
  • Serve as a Data Resource for Sales, Audiences, Competitive & Messaging Insights at National/Regional/Market Levels including Inventory, Competitive Product / Pricing / Incentive Activity, and Segment Dynamics
  • Create Executive-Level Presentations & Reports / Recommendations for Regional Field Teams, Leadership & Clients
  • Explore and Implement Widely-Used and Emerging AI Insight Tools & Media Technology
Qualifications
  • A Collaborative Contributor Mindset
  • Obsessively organized
  • Excellent Project Management Skills
  • Strong Analytical Skills to translate Complex Data into Actionable Insights
  • 2-3 years in a Marketing Agency (or related) across all media types preferred
  • Proficiency with Microsoft Office and iWork (Keynote)
  • Proficiency in using AI and LLM resources
  • Strong Presentations Skills
Additional information

Our Publicis Groupe motto "Viva La Différence" means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.

Compensation

Compensation Range: $70,000 - $100,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

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