Senior SEO Strategist

Sproutward; Dublin (OH); On-site; USD 90,000 - 130,000; Full time

Job summary

Sproutward is seeking an SEO Manager to lead our clients' SEO program. You will identify opportunities, develop strategies, and support client teams with execution, serving as the company subject matter expert on SEO.

If you love data, trends, and creative problem solving, this fast-paced role is for you. Based in Southborough, MA or Dublin, OH, you will perform client audits, develop holistic strategies, monitor trends, and report performance.

Qualifications

• 5+ years direct SEO experience.
• Proficient user of SEO tools and platforms (Moz, DeepCrawl, Conductor, Ahrefs, Screaming Frog, BrightLocal etc).
• Tech savvy and informed about the internet and search marketing trends.
• Knowledge of technical aspects of SEO, including HTML, CSS, JavaScript, URL structures, keyword analysis, content optimization, search engine spiders, indices and algorithms.
• Deep experience with Google Analytics, Adobe, or another analytics platform that measures SEO success.
• Excellent oral and written communication skills.
• Passion for SEO.
• Enjoy geeking out on Excel and are fond of functions, vlookups, and pivot tables.

Responsibilities

• Performing client audits, centered on the four pillars of SEO: crawlability, link equity, content, and usability.
• Developing a holistic SEO strategy, including content, site architecture, link-building, and keyword selection/utilization.
• Supporting clients’ ongoing SEO initiatives, from strategy to execution, including partnering with technology teams.
• Communicating the importance and relevance of SEO to clients and adjusting the message to the audience, from the executive who is interested in the big picture to the technology person who is interested in the details.
• Monitoring SEO trends and industry news and sharing those with the broader internal team
• Performing competitive analysis for our clients
• Developing SEO reporting and monitoring performance for our clients

Skills

SEO strategy

Communication

Excel proficiency

Analytical thinking

Tools

Moz

Ahrefs

Screaming Frog

DeepCrawl

Conductor

BrightLocal

Job description

Sproutward is seeking an SEO Manager to lead our clients' SEO program. You will identify opportunities, develop strategies, and support client teams with execution, serving as the company subject matter expert on SEO.

If you love data, trends, and creative problem solving, this fast-paced role is for you. Based in Southborough, MA or Dublin, OH, you will perform client audits, develop holistic strategies, monitor trends, and report performance.