Senior SEO & Paid Media Strategist (Remote)

Blacksmith Agency LLC; San Antonio (TX); Hybrid; USD 80,000 - 110,000; Full time

Job summary

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As SEO Analyst at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.

This is a hybrid strategic and operational role. You join sales calls to shape strategy, oversee internal and external specialists, build performance roadmaps and ensure campaigns deliver

Qualifications

• 4–7 years in PPC/SEO or multi-channel strategy.
• Experience running paid and organic channels concurrently.
• Expertise with Google Ads, GA4, Search Console and keyword tools.

Responsibilities

• Lead strategy for PPC and SEO across clients.
• Join sales calls to validate scope and pitch technical recommendations.
• Build growth roadmaps for each client.
• Own client performance across Google Ads, Meta, Microsoft and organic search.
• Audit campaigns, bidding, landing pages and CRO opportunities.
• Oversee technical/on-page SEO and AI-driven content.
• Own KPI tracking and analytics accuracy.
• Provide weekly direction and QA with the marketing project manager.
• Present monthly and quarterly performance summaries.

Skills

PPC

SEO

Multi-channel strategy

Analytics

Client communication

Tools

Google Ads

GA4

Google Search Console

Job description

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As SEO Analyst at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.

This is a hybrid strategic and operational role. You join sales calls to shape strategy, oversee internal and external specialists, build performance roadmaps and ensure campaigns deliver