Senior Regional Sales Manager

Fapon; United States; On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Financial security

Health care and well-being programs

Better benefits & wellness programs

Stable company

Job summary

Fapon Biotech Inc. is seeking a dynamic Regional Sales Manager/Senior Manager, U.S. Market (Individual Contributor) to drive the US IVD market strategy, hit annual sales targets, and build partnerships with IVD customers.

You will leverage market insights, develop expansion plans for raw materials, reagents, and instruments, and collaborate with HQ to tailor materials for the regional market. The role emphasizes owning the US market strategy, achieving sales goals, and expanding projects with

Qualifications

• Bachelor's degree or higher in Biology or related field.
• At least 4 years of experience in IVD or related fields with deep understanding of US market demand.
• Strong market analysis and strategic planning abilities.
• Excellent communication and relationship management skills.
• Self-motivated, able to work under pressure and lead initiatives.

Responsibilities

• Market Analysis and Strategy Formulation for the US IVD market.
• Customer Development and Management to grow key accounts.
• Sales and Business Development to hit annual targets and generate new opportunities.
• Collaborate with HQ to localize marketing materials and support regional campaigns.
• Provide team training and market feedback to product development.

Skills

IVD market understanding

Market analysis

Sales strategy

Customer development

Education

Bachelor's degree or higher in Biology or related fields

Tools

CRM software

MS Office

Job description

Fapon Biotech is a subsidiary of Fapon Group, a global leader in in vitro diagnostic (IVD) products and services. Fapon Biotech is committed to providing diagnostic companies with high-performance IVD reagent raw materials, reagent services, and innovative open analyzers and instruments. The company focuses on future needs and emerging trends in IVD.

We are seeking a dynamic Regional Sales Manager/Senior Manager, U.S. Market (Individual Contributor) to join our team and contribute to our expansion and penetration into the US IVD market. The ideal candidate will be responsible for the US market and will develop the plan needed to reach the annual sales target apart from coordinating the sales team. Additionally, you will be conducting market due diligence and bringing new projects from the top IVD customers, thereby improving Fapon’s visibility and reputation in the US IVD market.

In this role, you’ll own the US IVD market strategy, drive annual sales targets, and forge partnerships with IVD customers to unlock new projects. What makes this opportunity stand out? You’ll be backed by:

40% R&D talent, 1,200+ global patent applications, and cutting-edge innovations (e.g., Mpox antigen diagnostics, rapid HIV detection solutions)

A fully open product ecosystem (chemiluminescence, molecular POCT, high-throughput sequencing) trusted by labs worldwide

A clear commitment to the US market—we just showcased our end-to-end solutions at ADLM 2025 and are investing heavily in local growth

Responsibilities

Market Analysis and Strategy Formulation

• Deeply understand the demand, trend and competitive landscape of the IVD products market in the U.S. Conduct thorough market research and analysis to identify customer needs, market trends, and the competitive landscape in the IVD industry.
• Develop feasible and competitive IVD raw materials, reagents and instruments business expansion strategy in the U.S. market；

Customer Development and Management

• Utilize resources and industry connections to actively develop new customers.
• Maintain and develop relationships to ensure customer satisfaction and loyalty.

Sales and Business Development

• Formulate and implement sales plans to achieve the company's sales goals and performance indicators.
• Explore new business opportunities and drive the growth of IVD product sales in the U.S. market.
• Participate in relevant industry exhibitions and conferences to enhance the company's influence in the industry.
• Collaborate with the global marketing team to adapt and localize marketing materials for the regional market, including executing regional promotional activities to create awareness and generate demand for IVD products, developing marketing collateral, including brochures, product catalogs, technical datasheets, and application notes.

Team Collaboration and Support

• Work closely with the headquarters team to provide market feedback and suggestions to support product development and optimization.
• Provide training and guidance on market and customer aspects to the team.

Requirements

• Bachelor's degree or higher in Biology or related fields.
• At least 4 years of experience in IVD or related fields, with a deep understanding of the IVD products demand and competitive landscape in the U.S. market.
• Rich customer resources and industry connections, with successful cases of business development and sales.
• Excellent market analysis and strategic planning abilities.
• Outstanding customer communication and relationship management skills.
• Strong sales and business development capabilities, able to independently drive project implementation.
• Highly self-motivated, able to work under high pressure.
• Strong team spirit and leadership skills.Results-oriented, focused on achieving goals and performance.
• English-speaking, willing to adapt to and grow in a culturally diverse and multinational IVD company.

What We Offer:

At Fapon US, we assure you of a great career and a very conducive work environment. We offer:

• Financial security – good compensation, incentives, and retirement plan
• Health care and well-being programs - excellent medical, dental, and vision benefits
• We will continue to better benefits & wellness programs as we grow
• Stable company with a great track record of continued strong financial performance over the years

About Fapon

Fapon Biotech Inc., founded in 2001, adheres to the mission of "Empowering Timely, Accurate and Affordable Diagnosis for All", and is committed to providing global diagnostic companies with high-performance IVD reagent raw materials, such as antigens, antibodies, and enzymes, as well as reagent solutions and innovative open instrument platforms. Our products reach Europe, the Americas, Asia, Oceania, and Africa, 61 countries and regions in total. We have earned an excellent and long-standing reputation among more than 1,500 business customers all over the world.

You can learn more about us by visiting https://en.faponbiotech.com

An equal-opportunity employer, Fapon welcomes and encourages diversity in our workforce.