Senior Product Marketing Manager — Remote GTM & Narrative

Point; United States; Remote; USD 107,000 - 190,000; Full time

Benefits offered by this job

Generous health benefits

Unlimited paid time off

Flexible remote work

Fully paid parental leave

Equity offers

Financial wellness benefits

Extra work/life benefits

Job summary

A leading fintech company is seeking a Senior Product Marketer to join their brand marketing team. This role focuses on understanding homeowners, shaping narratives for products, and executing go-to-market strategies. The ideal candidate will have over 6 years of product marketing experience, a strong background in customer research, and excellent communication skills. This position offers comprehensive health benefits, unlimited paid time off, and flexible work arrangements, while being focused on creating impactful marketing strategies.

Qualifications

• 6+ years of experience in product marketing, preferably in regulated categories.
• Ability to translate customer insights into messaging and positioning.
• Proven track record of executing go-to-market strategies.

Responsibilities

• Lead homeowner research and develop customer insights.
• Collaborate on messaging and tone of voice with the Brand team.
• Build and execute go-to-market plans for product launches.

Skills

Product marketing experience

Customer research

Strong writing and communication

Strategic thinking

Project management

Job description

A leading fintech company is seeking a Senior Product Marketer to join their brand marketing team. This role focuses on understanding homeowners, shaping narratives for products, and executing go-to-market strategies. The ideal candidate will have over 6 years of product marketing experience, a strong background in customer research, and excellent communication skills. This position offers comprehensive health benefits, unlimited paid time off, and flexible work arrangements, while being focused on creating impactful marketing strategies.