Senior Product Marketing Manager - Remote GTM Leader

Affirm; Sioux Falls (SD); Remote; USD 164,000 - 224,000; Full time

Benefits offered by this job

Health care coverage

Flexible Spending Wallets

Competitive vacation and holiday schedules

Employee stock purchase plan

Job summary

Affirm is looking for a Product Marketing Manager to shape product strategies and lead go-to-market initiatives. This role requires strong product insight and requires collaboration across teams like Sales, Product, and Analytics.

With a focus on driving product adoption, you'll analyze market trends and insights to ensure successful product launches. Affirm offers a remote-first work environment and a total compensation package including health coverage and flexible spending opportunities.

Qualifications

• 7+ years of experience in product marketing, product management, or a similar role, ideally in a Payments or Fintech environment.
• Proven track record of leading product launches and driving GTM strategy that delivers business results.
• High analytical mindset—confident with data and able to extract insights that influence product and marketing strategies.

Responsibilities

• Shape product strategy leveraging customer research and insights.
• Lead the end-to-end strategy and execution of go-to-market initiatives.
• Accelerate product adoption and drive merchant engagement.

Skills

Product marketing

Product management

Strategic thinking

Analytical skills

Communication

Education

Experience in Payments or Fintech environment

7+ years in product marketing or similar role

Job description

Affirm is looking for a Product Marketing Manager to shape product strategies and lead go-to-market initiatives. This role requires strong product insight and requires collaboration across teams like Sales, Product, and Analytics.

With a focus on driving product adoption, you'll analyze market trends and insights to ensure successful product launches. Affirm offers a remote-first work environment and a total compensation package including health coverage and flexible spending opportunities.