Senior Product Marketing Manager | Life Sciences

Vicon

Denver (CO)

Hybrid

USD 80,000 - 100,000

Full time

14 days+

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Benefits offered by this job

Competitive salary

Generous vacation allowance

Long term disability benefits

Medical and Dental benefits

Free on-site parking

Company matched 401(k) program

Job summary

A leading technology company is seeking a Senior Product Marketing Manager to oversee the Life Sciences vertical. You will manage go-to-market strategies, collaborate with cross-functional teams, and ensure marketing success. Ideal candidates have 2-4 years' experience in B2B SaaS marketing, excellent communication skills, and a results-driven mindset, with the opportunity to work from various locations including Denver and Los Angeles.

Qualifications

2-4 years product marketing experience in B2B SaaS with a strong understanding of the marketing function.
Ability to work independently and effectively in a fluid environment.

Responsibilities

Own the go-to-market strategy and drive measurable growth for the Life Sciences vertical.
Collaborate with teams to create compelling marketing collateral.
Identify success metrics and measure results against strategies.

Skills

Product marketing experience in B2B SaaS

Analytical skills

Written and verbal communication

Problem-solving skills

Result-driven mindset

Organizational skills

Familiarity with Life Science sector

Job description

Overview

Join to apply for the Senior Product Marketing Manager | Life Sciences role at Vicon.

Location: Centennial, Colorado. This role is open to applicants employed from Vicon offices in Oxford, Denver or Los Angeles, or from other locations as applicable.

About Vicon

Vicon is the world leader in motion capture technology, developing high performance software and hardware products for the entertainment, engineering and life science industries. Vicon products are used in major feature films, games, and commercials, and are a crucial measurement tool for biomechanics, robotics, and cutting-edge science. Vicon is a subsidiary of Oxford Metrics Plc.

Role Overview

As our Senior Product Marketing Manager, you will be responsible for the positioning, storytelling, go-to-market, competitive intelligence, and growth of your vertical. The Senior PMM leads strategic projects, collaborates with cross-functional teams, and owns the end-to-end execution of a successful Product Marketing function for this vertical. You will create buyer personas, craft positioning and messaging, lead content development and sales enablement, and track results to ensure a significant impact on the business.

Key Responsibilities

Own the go-to-market (GTM) strategy and execution to drive measurable commercial growth for the Life Sciences vertical.
Develop and own the positioning and messaging of the Life Sciences vertical, collaborating with Marketing, Product and Sales to bring messaging to life.
Collaborate with teams to create compelling sales and marketing collateral and internal/external communications to drive adoption and growth.
Identify success metrics and measure the results of strategies and initiatives to continuously iterate and maximize results.
Conduct customer and market analysis to understand the competitive landscape and establish product differentiators.
Create marketing programs (e.g., sales documentation, product videos, website copy, blog posts, white papers) that articulate the benefits of the product and/or features.

Required Skills, Knowledge and Expertise

2-4 years of product marketing experience in B2B SaaS, with a strong understanding of the entire product marketing function.
Strong analytical, execution and problem-solving skills.
Excellent written and verbal communication skills.
Result-driven mindset focused on outcomes and not just inputs.
Ability to work independently and effectively within a fluid environment; systematic and organized work.
High energy and contagious enthusiasm.
Familiarity with the Life Science sector (biomechanics / sports science / gait analysis / sports vision) is an advantage.

Benefits

We are open to applications to work from the US, Denver or Los Angeles office.

US Benefits