Senior Product Marketing Manager, Heart Failure US

Abbott; Austin (TX); Presencial; USD 113.000 - 227.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Career development

HIP PPO medical plan

Retirement savings plan

Tuition reimbursement

Free U education benefit

Fortune recognition

Diversity & inclusion

Descripción de la vacante

Abbott, a global healthcare leader, is seeking a Product Marketing Manager in Austin, TX to translate portfolio strategy into high-impact commercialization, market development, customer engagement, and sales enablement programs.

The role leads complex initiatives across Sales, Training, Clinical, Medical Affairs, Regulatory, and Finance, with oversight on launches and lifecycle initiatives that drive business performance.

Formación

• Bachelor’s degree or equivalent in business, marketing, science, engineering, nursing, or related field.
• 7+ years of progressively responsible experience in medical device or regulated product marketing.
• Experience leading complex product launches and cross-functional programs.
• Ability to influence senior stakeholders without direct authority.
• Strong analytical and strategic thinking with problem-solving skills.
• Excellent written, verbal, and executive communication skills.
• Ability to manage multiple high-impact initiatives in a fast-paced, matrixed environment.
• Travel up to 35% and regular attendance.

Responsabilidades

• Lead U.S. commercialization initiatives from insight to execution and optimization.
• Develop and execute product marketing plans aligned with HeartMate portfolio strategy.
• Own defined launches, lifecycle initiatives, and market development programs.
• Translate market and customer insights into positioning, messaging, and programs.
• Create messaging frameworks, sales enablement content, and training resources.
• Partner with Sales leadership to identify adoption barriers and collect feedback.
• Analyze program performance and market trends to inform leadership actions.
• Lead cross-functional teams across Sales, Clinical, Regulatory, and Finance without direct authority.
• Represent U.S. downstream marketing on global teams and reflect market requirements.
• Manage budgets, agencies, vendors, timelines, and deliverables for initiatives.

Conocimientos

Cross-functional leadership

Analytical thinking

Strategic planning

Executive communication

Prioritization under ambiguity

Travel readiness

Educación

Bachelor’s degree in business/marketing/related field

Descripción del empleo

Abbott, a global healthcare leader, is seeking a Product Marketing Manager in Austin, TX to translate portfolio strategy into high-impact commercialization, market development, customer engagement, and sales enablement programs.

The role leads complex initiatives across Sales, Training, Clinical, Medical Affairs, Regulatory, and Finance, with oversight on launches and lifecycle initiatives that drive business performance.