Senior Product Marketing Manager, Core Product

Meshy AI; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Job summary

Meshy AI is seeking a Senior Product Marketing Manager to own positioning, messaging, and launch planning for our core 3D generative platform. You will shape how each release is framed for both self-serve and enterprise users, coordinating with Product, Engineering, and GTM teams to drive adoption.

You will lead launches end-to-end, develop customer insights from game developers to 3D artists, and measure outcomes to refine strategy.

Qualifications

• 6+ years of product marketing experience, ideally with a technical or creative product serving both self-serve and enterprise users.
• A track record of owning launches, with the ability to explain your strategy, key decisions, and results.
• Strong prioritization skills and examples of when you advocated for a larger launch, a smaller release, or a different approach.
• Excellent writing skills. A writing exercise will be part of the interview process.
• Familiarity with at least one of our core markets: game development, 3D content creation, or 3D printing and digital manufacturing.
• Experience working closely with Product and Engineering teams, including collaboration across time zones.
• Based in the San Francisco Bay Area or willing to relocate. This role works in-office with the GTM team.

Responsibilities

• Own product positioning and messaging across our website, product, documentation, and campaigns.
• Set launch priorities and tier releases to tell compelling stories.
• Lead launches from planning through measurement, including assets and channel plans.
• Partner with Product and Engineering to align on upcoming capabilities and market insights.
• Develop deep customer understanding of game developers, 3D artists, and makers.
• Define success for each launch and report results and lessons learned.
• Equip the go-to-market team with messaging and assets for consistent storytelling.

Skills

Product marketing

Launch management

Strategic prioritization

Writing skills

Cross-functional collaboration

Stakeholder alignment

Tools

3D tools

Game engines

Generative AI products

Job description

About Meshy

Meshy is a leading generative AI platform for 3D creation. Millions of game developers, 3D artists, makers, and studios use Meshy to turn text and images into production-ready 3D assets—textured, rigged, and ready to drop into a game engine or a print queue. Headquartered in Silicon Valley, we are one of the fastest-growing AI companies in the world.

About the Role

Meshy’s core product moves fast, with new generation models, better texturing, rigging and animation, and expanding API capabilities. We’re looking for a Senior Product Marketing Manager to translate that innovation into clear positioning, compelling stories, and launches that drive adoption.

You will own product marketing for Meshy’s core product: how each release is positioned, who it serves, why it matters, and how the market learns about it. You will also help decide which releases deserve a major launch and which are better supported through focused, ongoing communications.

This is a senior individual contributor role for someone who brings a clear point of view, studies the product and market, identifies the strongest story, and turns that story into action.

What You’ll Do

• Own product positioning and messaging. Define who each capability serves, the problems it solves, and the language we use across our website, product, documentation, and campaigns.

• Set launch priorities. Build and apply a launch tiering framework. Bring related features together into compelling narratives and keep smaller releases efficient.

• Lead launches from planning through measurement. Own messaging, launch assets, channel plans, and cross-functional coordination, from pre-launch preparation to post-launch analysis.

• Partner closely with Product and Engineering. Understand upcoming capabilities early, build realistic launch plans, and bring market and customer insights into product decisions.

• Develop deep customer understanding. Learn how game developers, 3D artists, and makers work—their workflows, tools, and frustrations—and create content that reflects that understanding.

• Measure impact. Define success for each launch, including adoption, activation, coverage, and pipeline, and report clear on results and lessons learned.

• Equip the go-to-market team. Give Growth, Sales, and Social teams the messaging, proof points, and assets they need to tell a consistent product story.

What You’ll Bring

• 6+ years of product marketing experience, ideally with a technical or creative product serving both self-serve and enterprise users.

• A track record of owning launches, with the ability to explain your strategy, key decisions, and results.

• Strong prioritization skills and examples of when you advocated for a larger launch, a smaller release, or a different approach.

• Excellent writing skills. A writing exercise will be part of the interview process.

• Familiarity with at least one of our core markets: game development, 3D content creation, or 3D printing and digital manufacturing. You understand what a 3D pipeline involves and the challenges users face.

• Experience working closely with Product and Engineering teams, including collaboration across time zones.

• Based in the San Francisco Bay Area or willing to relocate. This role works in-office with the GTM team.

Nice to Have

• Hands-on experience with 3D tools, game engines, or generative AI products.

• A background in developer tools, creative software, or gaming.

• Experience at a company scaling through hypergrowth.