Senior Product Marketer

Devtooljobs; United States; Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

Best in class benefits

Equity grants

Equipment stipend

Job summary

Railway is hiring a Senior Product Marketer to craft compelling narratives that make developers and buyers understand the value of our platform. You will own the marketing storytelling, positioning, and go-to-market campaigns in a highly autonomous remote environment.

You will collaborate with product, design, and sales, translate complex infrastructure concepts into clear messages, and help accelerate growth across global teams and customers.

Qualifications

• Strong knowledge of positioning and branding for tech products.
• Deep understanding of the developer tools market.
• Interest in computing infrastructure and platforms.
• Excellent technical writing and clear communication.
• Proven ability to craft compelling product narratives and messaging.
• Experience working in a highly autonomous remote environment.

Responsibilities

• Tell the Railway story to developers and enterprise buyers.
• Own product marketing strategy and go-to-market storytelling.
• Collaborate with product, design, and sales to shape narratives and campaigns.

Skills

Positioning

Branding

Developer tools

Technical writing

Communication

Storytelling

Remote work

Job description

Senior Product Marketer at RailwaySuggest a companyback to all marketing jobs# Senior Product MarketerRailwayRemote, AnywherePosted 8 months agoJob descriptionAt Railway, we make it extremely simple for engineers to deploy code without thinking about servers. Our goal is to make developers orders of magnitude more efficient by removing the need to manage infrastructure when developing software.By building tooling for infrastructure automation, we seek to make people 100x more effective, and build 100x more impactful systems. Building leverage is a core part of what we do.And we need someone to tell that story.As a Product Marketer, you will have carte blanche to make sure we are top of mind for every developer who wants to move the world via code.With nearly 1M developers on platform already, we have the opportunity to build a new kind of cloud provider that changes the industry for the better.Want to learn about our work culture? Here is a three-part blog series that will help you see the unique ways our team works (Parts 1, 2, 3, and 4).“Products are made in a factory but brands are created in the mind.” - Walter LandorRequired Qualifications/ExperienceExpect to need all of these, day to day, to excel at Railway* Knowledge of positioning and branding from consumer to enterprise* A deep understanding of the developer tools market* An interest in computing infrastructure in particular* Strong technical writing skills* Clear and succinct communication skills* Strong skills in pitching, refining, and hammering home the product vision* Experience working remotely in a highly autonomous environmentAt Railway we believe that great marketing is not an afterthought; it’s great storytelling to make the product and vision crystal clearDesired Qualifications/ExperienceProduct Marketers at Railway are expected to wield deep experience across the entire marketing stack, from classical growth hacking techniques, to performance/growth funnel analysis and tuning, to traditional comms, to building engineering-as-marketing campaigns.* Deep experience in top of funnel and inbound growth generation* Strong product experience building funnels, segmenting users, and A/B testing campaigns* Stellar writing skills to personify the voice of the user, sell them a future, and help engineers iterate to launch (and beyond)* Mastery of enterprise buyer decision making and positioning to show up the way 6-7 figure buyers expectWe value and love to work with diverse persons from all backgroundsThings to knowFor better or worse, we're a startup; our team dynamics are different from companies of different sizes and stages.* We're distributed ALL across the globe, and that's only going to be more and more distributed. As a result, stuff is ALWAYS happening.* We do NOT expect you to work all the time, but you'll have to be diligent about your boundaries because the end of your day may overlap with the start of someone else's.* We're a small team, with high ownership, who are not only passionate about what we do, but seek to be exceptional as well. At the time of writing we're 21, serving hundreds of thousands of users. There's a lot of stuff going on, and a lot of ambiguity.* We want you to own it. We believe that ownership is a key to growth, and part of that growth is not only being able to make the choices, but owning the success, or failure, that comes with those choices.Benefits and perksAt Railway, we provide best in class benefits. Great salary, full health benefits including dependents, strong equity grants, equipment stipend, and much more. For more details, check back on the main careers page.Beyond compensation, there are a few things that we believe that make working at Railway truly unique:* Autonomy: We have very few meetings. Just a Monday and a Friday to go over the Company Board. We think your time is sacred, whether it's at work, or outside of work.* Ownership: We're a company with a high ownership, high autonomy culture. We hope that you'll come in, help us, and over the course of many years do the best work of your life. When we bring you onboard, we expect you to change the company.* Novel problems/solutions: We're a startup that's well funded, with cool problems, which lets us implement novel solutions! We abhor “busywork” and think, whether it's community, engineering, operations, etc there's always opportunity for creative and high leverage solutions.* Growth: We want you to grow with us, but we know that talent is loaned, so when you figure out what area you want to grow in next, whether it's at Railway or outside, we'll make sure you land there.How we hireNo tricks. No surprises. Here's the entire process.---1Talk with us about the roleThis is completely open ended and we're just trying to see who you are, what you want to do, and where you wanna go.2Work on a small project to discuss in the interviewAsynchronously implement the following:* Build, and present, a campaign to move Railway forward* Could be generally, or within a specific vertical (enterprise, top of funnel, etc)* In lieu of the above, you may present a prior campaign you have leadYou can, and SHOULD! ask us questions ahead of time. Ask away!3Review your solution with the TeamYou'll sit down with someone on the team and go over the above. We'll poke into your solution, as well as get you acquainted with two more members of the team.Looking for: Learn about your problem solving skills. How you break down a problem and how you present a solution.4Meet the TeamYou'll meet the Team, which will be comprised of 4 people from vastly different sections of the company.Looking for: How you work with the rest of the team and communicate.5Chat with CEOSit down with our founder and CEO for 30 minutes. This is a 1:1, open ended conversation.6Offer callFinally, we will present the offers, hammer out the details about your position, tee up onboarding, and start our journey together.---Final Note: The interview goes *both ways*. Once again, please ask us things. Many things! Hard things. That's what we're here for.Job DetailsRole Type:Hands-on (IC)Seniority Level:IC3 - SeniorRemote:YesRemote Scope:globalApply NowThe link above will lead you to the company owned page where you can apply.