Senior Product Manager II, Content & Media Platform

The Walt Disney Company; New York (NY); Hybrid; USD 155,000 - 219,000; Full time

Benefits offered by this job

Bonus and long-term incentives

Medical and financial benefits

Job summary

The Walt Disney Company is seeking a Senior Product Manager II to drive the evolution of the Media Platform within the ABC News CMS, powering content creation and publishing across ABC News websites, apps, and digital platforms.

You will own the media platform end-to-end, including asset models, ingestion pipelines, AI integrations, and metadata systems, shaping editor workflows to be intuitive, scalable, and tightly integrated.

Qualifications

• 7+ years of product management experience, ideally in content platforms or media technology.
• Experience building and scaling platform products, such as content management systems, asset management systems, or enterprise products.
• Proven ability to define product vision and align cross-functional teams, including engineering, design, and editorial stakeholders.
• Experience delivering complex products with measurable impact on performance, scalability, or workflow efficiency.
• Strong analytical and problem-solving skills, with comfort using both qualitative insights and quantitative data.
• Excellent communication skills, with the ability to clearly articulate ideas to diverse audiences.
• Technical fluency and experience working closely with engineering teams in agile environments.
• Experience navigating ambiguity and making high-impact tradeoffs across multiple product domains.
• A user-focused mindset with a passion for enabling high-quality content creation and publishing experiences.
• Bachelor’s degree required

Responsibilities

• Define and drive a clear product strategy for media capabilities within the ABC News CMS that support digital publishing across web and mobile experiences.
• Establish success metrics that reflect editorial efficiency, system performance and reliability.
• Own the long-term strategy for ABC News media platform evolution, including integration of future capabilities such as video authoring, platform consolidation and AI workflow optimizations.
• Set cross-domain strategy for media capabilities, ensuring alignment across authoring, media, and curation workflows.
• Define the media object model - structure, metadata, and lifecycle - for video and image assets used in digital publishing.
• Own the experience of media workflows within the ABC News CMS, including how editors upload, manage, and edit media metadata, ensuring workflows are intuitive, efficient, and aligned to editorial needs.
• Drive convergence of fragmented workflows into a unified, platform-driven approach.
• Deliver end-to-end media capabilities in partnership with engineering, design, and editorial teams.
• Drive integration of media workflows across authoring and curation domains in partnership with product leads.
• Build alignment across stakeholders, ensuring shared understanding of goals, priorities, and outcomes.
• Translate strategy into actionable roadmaps and deliver in iterative, measurable phases.
• Lead complex, cross-system initiatives such as media migration and workflow consolidation.
• Launch products with strong coordination, clear communication, and a focus on impact.
• Reduce friction in editorial workflows, enabling users to spend more time focused on journalism and less on technical processes.
• Partner closely with design and authoring product leads to improve the CMS experience for publishing and managing media, including metadata editing and asset management workflows.
• Balance editorial needs with technical feasibility and long-term platform scalability.
• Build strong, trusted relationships across product, engineering, editorial, and business teams.
• Communicate product strategy, progress, and tradeoffs clearly to senior leadership.
• Act as a platform leader, ensuring the broader ecosystem evolves in a cohesive and scalable way.

Skills

Product management

Content platforms

Cross-functional leadership

Analytical skills

Communication skills

Technical fluency

Agile

Education

Bachelor’s degree

Tools

Content management system

Asset management system

Agile project management tools

Job description

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Job ID 10158541 Location New York, New York, United States / Glendale, California, United States Business Disney Entertainment and ESPN Product & Technology Date posted Aug. 25, 2026

Technology is at the heart of Disney’s past, present, and future. Disney Entertainment and ESPN Product & Technology is a global organization of engineers, product developers, designers, technologists, data scientists, and more – all working to build and advance the technological backbone for Disney’s media business globally.

The team marries technology with creativity to build world-class products, enhance storytelling, and drive velocity, innovation, and scalability for our businesses.We are Storytellers and Innovators. Creators and Builders. Entertainers and Engineers. We work with every part of The Walt Disney Company’s media portfolio to advance the technological foundation and consumer media touch points serving millions of people around the world.

Here are a few reasons why we think you’d love working here:

Building the future of Disney’s media: Our Technologists are designing and building the products and platforms that will power our media, advertising, and distribution businesses for years to come.

Reach, Scale & Impact: More than ever, Disney’s technology and products serve as a signature doorway for fans' connections with the company’s brands and stories. Disney+. Hulu. ESPN. ABC. ABC News…and many more. These products and brands – and the unmatched stories, storytellers, and events they carry – matter to millions of people globally.

Innovation: We develop and implement groundbreaking products and techniques that shape industry norms, and solve complex and distinctive technical problems.

Product Management is responsible for driving the overall user experience, feature strategies and concepts, and engagement paradigms for Disney Entertainment & ESPN's global portfolio of consumer-facing streaming and digital products – including Disney+, Hulu, ESPN, ABC, ABC News, Nat Geo, Marvel, and Star Wars.

About the Role

At The Walt Disney Company, we believe in the power of storytelling to inform, connect, and inspire. We’re looking for a Senior Product Manager II to lead the evolution of the Media Platform within the ABC News CMS, which powers content creation and publishing to ABC News websites, mobile apps, and digital platforms.

In this role, you will owner the media platform end-to-end - including asset models, ingestion pipelines, AI integrations and metadata systems - and shape how editors create, manage and publish media within the CMS, ensuring workflows are intuitive, scalable, and tightly integrated across authoring and downstream experiences.

This role is ideal for a product leader who thrives in complex, technical environments and brings strong product judgment to ambiguous problems - translating cross-system complexity into clear, scalable solutions and driving alignment across teams to deliver consistent, high-quality outcomes.

Responsibilities

• Define and drive a clear product strategy for media capabilities within the ABC News CMS that support digital publishing across web and mobile experiences.
• Establish success metrics that reflect editorial efficiency, system performance and reliability.
• Own the long-term strategy for ABC News media platform evolution, including integration of future capabilities such as video authoring, platform consolidation and AI workflow optimizations.
• Set cross-domain strategy for media capabilities, ensuring alignment across authoring, media, and curation workflows.
• Define the media object model - structure, metadata, and lifecycle - for video and image assets used in digital publishing.
• Own the experience of media workflows within the ABC News CMS, including how editors upload, manage, and edit media metadata, ensuring workflows are intuitive, efficient, and aligned to editorial needs.
• Drive convergence of fragmented workflows into a unified, platform-driven approach.
• Deliver end-to-end media capabilities in partnership with engineering, design, and editorial teams.
• Drive integration of media workflows across authoring and curation domains in partnership with product leads.
• Build alignment across stakeholders, ensuring shared understanding of goals, priorities, and outcomes.
• Translate strategy into actionable roadmaps and deliver in iterative, measurable phases.
• Lead complex, cross-system initiatives such as media migration and workflow consolidation.
• Launch products with strong coordination, clear communication, and a focus on impact.
• Reduce friction in editorial workflows, enabling users to spend more time focused on journalism and less on technical processes.
• Partner closely with design and authoring product leads to improve the CMS experience for publishing and managing media, including metadata editing and asset management workflows.
• Balance editorial needs with technical feasibility and long-term platform scalability.
• Build strong, trusted relationships across product, engineering, editorial, and business teams.
• Communicate product strategy, progress, and tradeoffs clearly to senior leadership.
• Act as a platform leader, ensuring the broader ecosystem evolves in a cohesive and scalable way.

Qualifications

• 7+ years of product management experience, ideally in content platforms or media technology.
• Experience building and scaling platform products, such as content management systems, asset management systems, or enterprise products.
• Proven ability to define product vision and align cross-functional teams, including engineering, design, and editorial stakeholders.
• Experience delivering complex products with measurable impact on performance, scalability, or workflow efficiency.
• Strong analytical and problem-solving skills, with comfort using both qualitative insights and quantitative data.
• Excellent communication skills, with the ability to clearly articulate ideas to diverse audiences.
• Technical fluency and experience working closely with engineering teams in agile environments.
• Experience navigating ambiguity and making high-impact tradeoffs across multiple product domains.
• A user-focused mindset with a passion for enabling high-quality content creation and publishing experiences.
• Bachelor’s degree required

The hiring range for this position in New York City, NY is $163,100 - $218,700 per year and in Glendale, CA is $155,700 - $208,700 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About Disney Entertainment and ESPN Product & Technology

At Disney Entertainment and ESPN Product & Technology, we’re blending imagination and innovation to reimagine the ways people experience and engage with the world’s most beloved stories and products. Our work is wide-ranging and deeply sophisticated. We create amazing experiences, transform the future of media, and build products and platforms that enable the connection between people everywhere and the stories and sports they love.

Disney’s ability to marry world-class technology with one-of-a-kind creativity makes us unique. It is at the heart of our past, present, and future. We are Storytellers and Innovators. Creators and Builders. Entertainers and Engineers.

About The Walt Disney Company

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Entertainment & Sports LLC, which is part of a business we call Disney Entertainment and ESPN Product & Technology.

Disney Entertainment & Sports LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

To learn more about Disney's policies on the use of AI for candidates, click here.

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