Senior Product Manager, Ads

Twitch; Seattle (WA); On-site; USD 151,200 - 204,600; Full time

Benefits offered by this job

Medical, Dental, Vision & Disability Insurance

401(k)

Maternity & Parental Leave

Flexible PTO

Amazon Employee Discount

Job summary

Twitch is looking for a Product Manager to lead the development of customer-focused ad products. You will define and execute a product strategy and collaborate with cross-functional teams to enhance the advertising experience. The ideal candidate has over 5 years of experience in product management, a strong advocacy for customer needs, and a solid track record in defining product strategies. This role is based in Seattle, WA with a salary range of $151,200 - $204,600.

Qualifications

• 5+ years of work experience as a Product Manager.
• Experience leading cross-functional initiatives.
• Experience defining 1–2 year product strategies.
• Demonstrated advocacy of customer needs.

Responsibilities

• Lead product strategy and vision for ad targeting.
• Collaborate with engineering and business stakeholders.
• Use customer feedback to enhance product features.
• Monitor KPIs and analyze metrics for improvement.

Skills

Product Management

Cross-functional Leadership

Customer Advocacy

Ad Products Experience

Data Analysis

Job description

Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.

About the Role

The Twitch Ad Products team's goal is to help streamers earn money by connecting them with brands they authentically endorse and offering the best ad experiences for their communities. We are looking for a product leader who has experience leading product initiatives from concept to successful launch. The ideal candidate is a strong communicator with high levels of customer obsession, strong technical judgment, demonstrated ability to build scalable processes and products, and is an independent operator, experienced working across teams to deliver on behalf of customers.

You Will

• Lead the development and execution of a bold customer‑focused product strategy and vision for ad targeting, personalization, and measurement; ensuring compliance with privacy and accessibility regulations.
• Collaborate closely with cross‑functional teams, including engineering, science, policy, operations, and business stakeholders, to define and execute a product roadmap.
• Work back from our customers by learning from their feedback, behavioral measurements, and other data sources to identify pain points and ensure we are building the right features over time.
• Monitor key performance indicators (KPIs) and analyze metrics to measure the impact of addressable inventory, identify areas for improvement, and drive optimization.
• Experience contributing to engineering discussions around technology decisions and strategy related to a product.
• Collaborate with other teams at Twitch and Amazon to elevate our overall advertising experience.
• Own your launches by partnering with engineering, marketing and other teams to maximize the outcomes of your team’s work.

You Have

• 5+ years of work experience as a Product Manager
• Experience leading cross‑functional initiatives
• Experience defining 1–2 year product strategies, and working on associated roadmaps
• Demonstrated advocacy of the needs of customers including end‑users (viewers & creators) and advertisers
• Run product experiments with in‑depth product performance analysisTranslated your product ideas into expected impact

Bonus Points

• 2+ years working on ad products
• Experience working on innovative ad supply generation initiatives including new formats
• Experience in ad targeting and/or measurement
• Medical, Dental, Vision & Disability Insurance
• 401(k)
• Maternity & Parental Leave
• Flexible PTO
• Amazon Employee Discount

Job ID: TW9179

US, WA, Seattle - Annually: $151,200 - $204,600 USD

US, CA, San Francisco - Annually: $173,900 - $235,200 USD

US, NY, New York - Annually: $166,300 - $225,000 USD

US, CA, Irvine - Annually: $151,200 - $204,600 USD

Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&DD insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.