Senior Paid Media Manager (Remote/Hybrid)

Workshop Digital; Washington (District of Columbia); Hybrid; USD 75,000 - 80,000; Full time

Benefits offered by this job

Hybrid workspace in Richmond

Parental leave

Volunteer time

401k with contributions

Health, dental, and vision

Life insurance

Job summary

Workshop Digital is a Richmond, VA-based digital marketing agency seeking a Senior Paid Media Analyst to own and optimize client campaigns across Google Ads, YouTube, and social platforms. The role emphasizes autonomy, client relationship management, and data-driven insights to drive growth and retention.

The position offers a hybrid work model in Richmond, VA, or remote work within the United States, with opportunities to lead training and contribute to sales support.

Qualifications

• Meets expectations of a Senior Paid Media Analyst and demonstrates ability to work independently.
• Proven track record managing a full client workload with medium- to high-complexity clients.
• Advanced analytical capabilities; can deliver insights with minimal supervision.
• Strong written, verbal, and visual communication skills.

Responsibilities

• Develop strategies and tactics that support client goals and drive paid media performance.
• Build and maintain strong client relationships with day-to-day contacts and senior stakeholders.
• Troubleshoot client issues independently and with support for complex problems.
• Implement and test new capabilities to enable client growth.
• Support client services deliverables during sales for upsells and new business.
• Lead internal training and participate in interview processes.

Skills

Paid media strategy

Client relationships

Analytics

Google Ads

Facebook/Meta Ads

YouTube Ads

Excel

Communication

Tools

Google Analytics

Microsoft Excel

Google Sheets

Job description

Workshop Digital is a Richmond, VA-based digital marketing agency seeking a Senior Paid Media Analyst to own and optimize client campaigns across Google Ads, YouTube, and social platforms. The role emphasizes autonomy, client relationship management, and data-driven insights to drive growth and retention.

The position offers a hybrid work model in Richmond, VA, or remote work within the United States, with opportunities to lead training and contribute to sales support.