Senior Optimization Strategist

Scorpion Enterprises, LLC; United States; Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Insurance coverage

Flexible PTO

Parental leave

Remote office allowance

Professional development

Manager check-ins

Job summary

Scorpion Enterprises, LLC is seeking a Senior Optimization Strategist to own organic strategy for a portfolio of high‑value accounts. You will lead client calls, drive quarterly planning, and mentor junior team members while accelerating retention and revenue through upsell and renewal.

You bring 6–8 years of enterprise SEO experience, a track record of building frameworks, and the ability to represent SEO strategy in senior client discussions.

Qualifications

• Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Experience: 6–8 years in progressive SEO with enterprise or VIP accounts.
• Mentorship: ability to mentor junior practitioners and represent SEO strategy in senior discussions.

Responsibilities

• Lead pre-launch and quarterly audits for flagship accounts and define strategic direction.
• Own organic strategy for a high‑complexity client portfolio and escalate issues as needed.
• Drive upsell/expansion opportunities and represent SEO in cross‑functional initiatives.

Skills

SEO strategy

Education

Bachelor’s degree in Marketing, Communications, Business, or a related field

Job description

About Us

Scorpion is the leading provider of technology and services helping local businesses thrive. We do this by helping customers understand local market dynamics, make the most of their marketing, and deliver experiences their customers will love. We offer tools to know what’s going on with marketing, competitors, and customers. We offer a unique blend of AI support and teams of real human people with local expertise committed to customer success. At Scorpion, we are ready to do whatever it takes to help our clients reach their goals. Our technology and personalized tools bring everything together to help local businesses easily understand their unique business, market, and customer needs. We put SEO, Reviews, Advertising, Email Marketing, Chat and Messaging, Social Media, Website, Lead Management, Appointment Scheduling, and more to work for local businesses. We’re a technology-led service with a human touch.

About the Role

The Senior Optimization Strategist owns organic strategy for a portfolio of larger and VIP-adjacent accounts, serving as the senior point of contact for strategic direction on their book. While they may carry some VIP accounts alongside executive support, the Senior Strategist is a fully capable, client-facing practitioner who leads client calls, drives quarterly strategic planning, and serves as the senior escalation point for complex performance issues. At this level, practitioners bring a broader expertise set — including working knowledge of GEO, AI search, citations, and listings — and actively mentor Optimization Strategists and Coordinators across the team. This role has a material impact on high-value client retention and revenue through upsell and renewal execution.

What Your Success Will Look Like

• SEO Execution & Technical Craft

  • Lead pre-launch and quarterly audits for flagship accounts and define the strategic direction delivery teams execute.
  • Set organic ranking goals and design tailored, advanced SEO strategies for the most demanding clients.
  • Develop and refine SEO audit frameworks, playbooks, and best practices, and evaluate emerging AI-search capabilities for team adoption.

• Client & Stakeholder Engagement

  • Own organic strategy for a high-complexity and VIP-adjacent client portfolio, serving as the senior point of contact for strategic direction.
  • Serve as the senior escalation point for complex performance issues and at-risk accounts, partnering with Account Managers on recovery and retention.
  • Drive upsell and expansion within the high-value portfolio by identifying and executing growth opportunities.
  • Represent SEO strategy in cross-functional initiatives and senior client conversations, translating performance into business impact.

• Team Development & Knowledge Building

  • Provide mentorship, guidance, and quality review to SEO Strategists and Coordinators, raising execution standards across the team.
  • Contribute to the development of team playbooks, frameworks, and best practices as a senior knowledge resource.

Who You Are And What You Bring

• Education

  • Bachelor’s degree in Marketing, Communications, Business, or a related field — or equivalent experience.

• Experience

  • 6–8 years of progressive SEO experience, with demonstrated ownership of high-complexity, enterprise, or VIP accounts.
  • Experience serving as a senior escalation point for complex performance issues, at-risk accounts, and upsell/expansion opportunities.
  • Background developing SEO frameworks, playbooks, or best practices, and evaluating emerging AI-search capabilities for team adoption.
  • Demonstrated mentorship of junior practitioners and the ability to represent SEO strategy in senior client and internal conversations.

• Skills

  • Proven ability to design advanced organic strategies and define strategic direction for delivery teams.

Our Scorpion Values

• Winning Mindset: When our clients win, we win.
• Genuine Care: We only succeed when we are truly invested in our clients and each other.
• Unmatched Results: We deliver more than expected–and then some–driving the best results and impacting lives.
• Constant Improvement: We believe there is always a better way. We learn we ask “What if?” we build and then do it again.
• Unbeatable Teamwork: We come from different backgrounds but have the same vision. We only get there by doing it together, as a team.

Compensation

We acknowledge that states have passed legislation promoting pay transparency. As a national employer, Scorpion has made the decision to post our expected pay rate or pay range (as applicable) in all our job postings, regardless of geographic location.

• The base salary range is $70,000 (entry-level) - $90,000 (highly experienced), exclusive of fringe benefits. If you are hired at Scorpion, your final base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience. Additionally, we believe in the importance of pay equity and consider the internal equity of our current team members as a part of any final offer. Please keep in mind that the range mentioned above is the total salary range for the role. Hiring at the maximum of the range would not be typical in order to allow for future & continued salary growth.
• The compensation package may also include incentive compensation opportunities in the form of discretionary bonuses or commissions.

Our Benefits

We invest in our employees by offering them diverse benefits from best-in-class carriers. These benefits provide enough choice and flexibility to keep our employees and their families healthy and happy—today and tomorrow.

• 100% employer-paid medical, dental, and vision insurance
• Flexible paid time off, so you can rest, relax, and recharge away from work
• Paid parental leave
• Paid cell phone and service
• Remote office allowance
• Professional development and development courses
• Regular manager check-ins to drive performance and career growth through Lattice

Work Location & Flexibility

Scorpion supports a range of work arrangements, including in-office, hybrid, and remote roles. For positions designated as remote, employees who live within commuting distance of a Scorpion office may be asked to work from the office based on team needs, collaboration opportunities, or business priorities. Specific expectations will be discussed during the interview process.

Equal Opportunity Employer

Scorpion is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, or physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion.