Senior Media Manager

Flywheel; Irving (TX); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Competitive PTO

Learning & development

Parental leave

Volunteer opportunities

Job summary

Flywheel seeks a Senior Media Manager to lead and optimize retail media initiatives for major digital marketplaces. You will drive media strategies, manage budgets, and ensure campaigns meet KPIs while collaborating with cross-functional teams on growth initiatives.

The role emphasizes data-driven decision making, strong communication, and experience in Ecommerce media. Travel may be required as part of client engagements and quarterly business reviews.

Qualifications

• Bachelor’s degree with at least 6 years of account management experience.
• Retail advertising experience in digital retail is required.
• At least 2 years in Ecommerce media management.
• Strong Excel skills (pivot tables, VLOOKUP) and data-driven analytics.
• Excellent communication and leadership abilities.

Responsibilities

• Lead client engagements and drive strategy discussions.
• Plan budgets and deliver campaigns according to KPIs.
• Provide guidance on campaign optimizations for success.
• Oversee keyword and bid strategy across platforms.
• Establish reporting cadence: daily, weekly, monthly with insights.
• Lead or oversee recurring client calls and quarterly reviews.
• Develop account teams and mentor junior colleagues.

Skills

Retail media

Account mgmt

Ecommerce media

Analytics

Education

Bachelor's degree

Tools

Excel

CRM Analytics

Job description

About Flywheel

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

Opportunity

We are seeking an experienced and strategic-minded Senior Media Manager to lead and drive our media initiatives within the retail media landscape. As a key member of our marketing team, the Senior Media Manager will be responsible for developing and implementing comprehensive media strategies, optimizing advertising campaigns, and ensuring alignment with overall business goals. The ideal candidate will possess a deep understanding of retail advertising platforms, data-driven decision-making skills, and a proven track record of successful media management.

Agency

Flywheel

Job Function

Consulting

Job Subfunction

Business and Change Consulting

Job Description

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

We are seeking an experienced and strategic-minded Senior Media Manager to lead and drive our media initiatives within the retail media landscape. As a key member of our marketing team, the Senior Media Manager will be responsible for developing and implementing comprehensive media strategies, optimizing advertising campaigns, and ensuring alignment with overall business goals. The ideal candidate will possess a deep understanding of retail advertising platforms, data-driven decision-making skills, and a proven track record of successful media management.

What You'll Do

• Lead client engagements and drive strategy discussions;
• Help clients to plan and develop a budget and then work with your team to deliver campaigns according to KPIs agreed to with the client;
• Provide guidance on campaign optimizations to ensure campaigns are set up for success;
• Oversee keyword and bid strategy across available advertising options;
• Establish structure and oversee development of daily, weekly, and monthly reporting, analytics, and performance insights for retail media campaigns;
• Oversee creation and execution of Test & Learns, especially of emerging retailer ad offerings and internal Flywheel capabilities
• Lead or oversee the success of recurring client calls
• Develop broader account teams and direct reports to support career growth at Flywheel and progression to the next role
• Accountable for accurate delivery of client campaign budgets and responsible for any mismanagement of client budgets by broader account teams
• If Media and Retail engagement (Full Service), connect weekly with internal Retail team
• Responsible for client education on trends and best practices, as well as sharing industry Thought Leadership
• Work with teams to identify new opportunities for clients under management
• Work with teams to quickly identify and resolve any client issues
• Lead internal projects that support the continued growth of the Flywheel media team
• Own agenda and preparation for Quarterly Business Reviews (QBRs) by client, delegating materials development to account teams
• Deliver executive-Level partnership updates and support sr. level meetings along side Flywheel Directors and VPs
• Travel required, based on client needs

Who You Are

• Bachelor’s Degree with at least 6 years of account management experience
• Digital Retail (Retail Media preferred) experience required
• At least 2 years of experience in Ecommerce media management
• Digital marketing, financial/quantitative analytics experience
• Strong analytical skills, with adequate knowledge of Microsoft Excel - pivot tables and 'VLOOKUP';
• Detail-oriented, good project management and organizational skills with the ability to work on tight deadlines;
• Experience in developing, managing, and analyzing online promotion campaigns;
• Possess strong interpersonal, presentation and communication skills;
• Innovative, scrappy, and independent thinker with the ability to influence using data;
• Ability to thrive in dynamic and demanding situations with minimum supervision
• Experience leading successful teams, including developing junior colleagues to progress in their careers
• Proven ability to effectively communicate performance, thought leadership and partnership updates to sr. leadership at clients, inclusive of C-Suite contacts

Working at Flywheel

• We have office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week
• Competitive paid time off, including annual leave plus paid public holidays
• Great learning and development opportunities
• Benefits that help you live your best life
• Parental leave and benefits
• Volunteering opportunities
• If you're looking to connect with teammates on a topic of inclusion and identity, chances are there's an ERG for that.
• So you know: The hired candidate will be required to complete a background check
• Learn more about us here: Life at Flywheel

The Interview Process

Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call.

Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise depending on the role. In your initial call, we will walk you through exactly what to expect the process to be.

Inclusive Workforce

Flywheel Commerce Network's goal is to create a culture where all individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E-Verify. All applicants will receive fair consideration for employment. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

For more information about what data we collect and how we use it, please refer to our Privacy Policy.

We leverage AI technology to streamline our hiring workflow, though all candidate decisions are made by our Talent Acquisition Team. This position is for an existing vacancy.

Salary range: $110,000 - $140,000 USD

We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

Salary range: $110,000 - $140,000 USD