Senior Marketing Manager

SmartRecruiters, Inc.; Seattle, Northern (WA, KY); Hybrid; USD 130,000 - 150,000; Full time

Job summary

Logic20/20 is seeking a results-oriented Senior Marketing Manager to lead firmwide marketing initiatives that elevate our employer brand and drive revenue growth. You will own integrated marketing, PR, brand, and partnerships efforts, shaping how we tell our story to clients, candidates, and the industry.

The ideal candidate blends strategic leadership with hands-on execution and collaborates across marketing, sales, recruiting, and leadership to deliver measurable outcomes.

Qualifications

• 8+ years of marketing, communications, PR, or brand leadership in B2B environments.
• Proven experience delivering integrated marketing and external comms tied to pipeline and revenue.
• Strong background in PR, partnerships, employer branding and executive storytelling.
• Excellent written and verbal communication with brand consistency.

Responsibilities

• Develop and lead brand positioning and messaging across external channels.
• Drive integrated marketing programs for demand generation and revenue growth.
• Collaborate with Talent Acquisition to strengthen the employer brand.
• Lead PR strategy, media outreach, and thought leadership initiatives.
• Identify partnerships to boost brand visibility and business development.
• Plan trade shows, sponsorships, and industry events for lead generation.
• Analyze performance, attribution, and optimize campaigns with AI tools.
• Align marketing with sales and recruiting to track impact.

Skills

Strategic thinking

Hands-on execution

Creative storytelling

Analytical mindset

Collaboration

Agile mindset

Industry trend awareness

AI tools familiarity

Job description

We’re a ten-time “Best Company to Work For,” where intelligent, talented people come together to do outstanding work—and have a lot of fun while they’re at it. We offer a solution-focused environment full of collaboration and dedication to our goals and to each other. You’ll have the opportunity to drive your own success in a supportive, globally connected environment. From advanced tools and technology to an immersive company culture, working at Logic20/20 means working on the leading edge, with a community of the right people around you.

Job Description

Logic20/20 is seeking a results-oriented Senior Marketing Manager to lead and support firmwide marketing initiatives that bring our offerings to market, elevate our employer brand, and shape how we tell our story to clients, candidates, partners, and the broader industry. As a key member of the Marketing team, reporting to the Director of Marketing, this role owns integrated marketing, public relations, brand, and partnership efforts that strengthen market visibility and credibility while driving measurable revenue, pipeline, and talent outcomes. The ideal candidate blends strategic brand leadership with hands‑on execution and is equally comfortable shaping narrative, advising senior leaders, and delivering high‑performing programs aligned to business growth.

About You

• Strategic & Hands‑On: You can set direction and roll up your sleeves to execute.
• Creative & Analytical: You pair compelling storytelling with a strong understanding of performance metrics, attribution, and funnel impact.
• Revenue‑Minded: You understand how brand awareness, credibility, and engagement influence pipeline creation, conversion, and deal velocity.
• Collaborative: You work seamlessly across marketing, sales, recruiting, and leadership teams.
• Agile: You thrive in a fast‑paced, matrixed environment with multiple priorities.
• Curious: You stay current on industry trends, competitive dynamics, and modern marketing practices, including AI‑enabled tools.

What You’ll Do:

Marketing Strategy & Brand Leadership

• Partnering with the Marketing Director to strengthen and evolve the firm’s brand positioning, value proposition, and voice across all external channels.
• Ensure consistent, high‑quality messaging across marketing, PR, partnerships, and employer branding efforts.
• Contribute to integrated marketing programs that support demand generation, brand awareness, and long‑term revenue growth.
• Partner closely with Talent Acquisition and People teams to strengthen Logic20/20’s employer brand.
• Develop compelling narratives and content that communicate who we are, how we work, and why people choose Logic20/20.
• Ensure alignment between candidate experience, employee voice, and external brand perception.

Public Relations, Communications & Partnerships

• Lead PR strategy, including media outreach, press relationships, announcements, and thought leadership.
• Increase brand visibility and credibility with clear ties to pipeline influence and revenue impact.
• Serve as a trusted advisor to leadership on external messaging and reputation management.
• Identify, build, and manage strategic partnerships that enhance brand visibility and support business development efforts.
• Plan and execute trade shows, sponsorships, and industry events that drive lead generation, opportunity creation, and account engagement.
• Represent Logic20/20 externally through partnerships, sponsorships, and industry engagement.

Performance, Analytics & Optimization

• Build and manage social and external marketing channels to drive awareness, engagement, and measurable conversion.
• Use marketing analytics, attribution frameworks, and AI‑enabled tools to measure performance, optimize campaigns, and report on marketing’s contribution to revenue and hiring outcomes.
• Partner with sales and recruiting teams to align campaigns with go‑to‑market priorities and track downstream impact.
• Act as a strategic thought partner to senior leaders across the firm.
• Collaborate cross‑functionally to align marketing efforts with growth priorities.
• Manage vendors, agencies, and external partners as needed.

Qualifications

• 8+ years of experience in marketing, communications, PR, or brand leadership, preferably in consulting, professional services, or B2B environments.
• Proven experience developing and executing integrated marketing and external communications strategies tied to pipeline and revenue outcomes.
• Strong background in PR, partnerships, employer branding, and executive‑level storytelling.
• Exceptional written and verbal communication skills with a keen eye for brand consistency.
• Ability to influence and collaborate with senior stakeholders in a fast‑paced, matrixed environment.
• Strategic mindset paired with a hands‑on approach—comfortable setting direction and driving execution.
• Partner or alliance marketing experience
• Familiarity with cloud, analytics, AI, or digital transformation topics

Additional Information

At Logic20/20, we believe in recognizing and rewarding exceptional talent. Logic20/20 offers a competitive compensation package with a target salary range of $130,000 - $150,000.The final base rate offered is dependent on factors such as relevant experience, skills, qualifications, and location. Eligible employees may also qualify for performance‑based bonuses and other incentives.

All your information will be kept confidential according to EEO guidelines.

Learn more about life at Logic20/20!

Visit our Life at Logic page to explore our culture, benefits, and what makes Logic20/20 a great place to grow your career!

Core Values

At Logic20/20, weareguidedby three core values: Drive toward Excellence, Act with Integrity & Foster a Culture ofWe.These values were generated and agreed upon by our employees—and they help us pursue our goal of being one of the best companies to work forandto work with.Learn more at https://www.logic2020.com/company/our-values .

Equal Opportunity Statement

We believe thatpeopleshould be celebrated:for their talents, ideas,and skills, but most of all,for what makes them unique.We prohibit harassment and/or discrimination based onage, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status,or any other basis as protected by federal, state, or local law.

During the recruitment and hiring process, we gather, process,andstoresome of yourpersonal data.We consider data privacy a priority.For further information, please view ourcompanyprivacy policy .

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