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Ace Hardware Corporation is seeking a Senior Marketing Analyst to provide analytical support and strategic insights for Consumer Marketing and Ace Rewards. You will work cross-functionally to leverage data, develop insights, and turn them into actionable marketing initiatives aimed at driving traffic and profitable sales for Ace retailers.
You will synthesize data and present insights stories clearly, collaborating with partners to optimize campaigns, measure impact, and implement data-driven
About This Role The Senior Marketing Analyst provides analytical support and strategic insights to the Consumer Marketing and Ace Rewards teams. This position will work cross functionally with internal business partners to leverage data and insights to aid in developing strategic Marketing initiatives in order to drive traffic and profitable sales for our retailers. In addition, it will be responsible for performing in-depth analyses, interpreting results, leveraging industry knowledge and utilizing historical data to turn insights into action. The Senior Marketing Analyst will be able to synthesize data and present the insights story, clearly and concisely.
Works independently with the Marketing team to provide analytical support and strategic recommendations for marketing campaigns, brand initiatives, focus categories and promotional efforts. Partners with Marketing team to understand category and brand performance as well as the impact on growth in market share. Leveraging the Ace Rewards member database, provide customer insight for transactional and customer purchase behavior trends for marketing, merchandising and store operations. Utilize the insights to develop test design and measurement plans for key strategic growth strategies, across all channels and verticals.
Independently supports analytical needs of business partners by understanding the purpose of the Marketing efforts, provides a forecast or proforma to estimate impact, defines metrics for measurement, reports results in a timely manner and provides strategic recommendations to impact future Marketing efforts. Additionally, performs ad-hoc deep dive analyses to uncover trends, areas of opportunity or areas of concern.
Identify need for automation of repeated requests. Educates retailers on key drivers of Ace Rewards success utilizing the Ace Rewards scorecards, the RAD and other ADW reporting metrics. Brings new report needs to upper management to drive higher retailer engagement and acceptance.
Proficient understanding of data structure, tables and fields Proficient understanding of data mining and querying tools. Proactively identifies ways to streamline and create data efficiencies with existing technology. Develops time saving report improvements leveraging analytical tools such as Alteryx, Microsoft Power BI and Databricks Identifies opportunities for process improvement. Monitors data for accuracy and ensures results are reported accurately and flawlessly.
You are highly analytical and enjoy transforming complex data into clear, actionable insights. You thrive in collaborative environments and are motivated to drive fact-based decision making that improves marketing performance. You realize the importance of telling the story, not just sharing the data.
This position is not eligible for employment visa sponsorship now or in the future.
$89400 - $110700 per year
We live our values - W.E.L.I.G.H.T (Winning, Excellence, Love, Integrity, Gratitude, Humility, and Teamwork). Gratitude. Humility. Love. You don’t often see values like these in most corporate statements, but Ace is different. These things are important to us. They represent our commitment to the company, our employees, to Ace retailers and to the Ace brand.
Equal Opportunity Employer Ace Hardware Corporation is committed to a policy of promoting equal employment opportunities. The company recognizes the importance of diversity and leveraging the skills and talents of all people to the mutual advantage of each individual and the organization. The company is committed to the prevention of employment discrimination related to race, religion, color, sex (including sexual harassment), gender identity, national origin, age, marital status, disability and military or veteran status, sexual orientation or any other action covered by federal or applicable state/local laws.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Ace Hardware is the largest retailer-owned hardware cooperative in the world with over 5,800 locally owned and operated hardware stores in approximately 60 countries. Headquartered in Oak Brook, Ill., Ace and its subsidiaries operate an expansive network of distribution centers in the U.S. and have distribution capabilities in Ningbo, China; and Cuautitlán Izcalli, Mexico. Since 1924, Ace has become a part of local communities around the world and known as the place with the helpful hardware folks. For more information, visit acehardware.com or newsroom.acehardware.com.