Senior Manager, Partner GTM - AIforce

Salesforce, Inc.; New York (NY); Hybrid; USD 185,000 - 248,000; Full time

Job summary

Salesforce seeks a Senior Manager, GTM to drive customer activation and co-selling motions for AIforce in collaboration with Anthropic. You will connect Salesforce and Anthropic field teams to accelerate pipeline, adoption, and revenue outcomes, shaping scalable playbooks for future AI partnerships.

The role requires building and leading cross-functional programs, defining activation KPIs, and translating executive strategy into field-ready enablement and campaigns.

Qualifications

• 7+ years of GTM or partner sales experience in enterprise SaaS or AI ecosystems.
• Proven ability to build and scale co-sell motions with strategic partners.
• Strong cross-functional leadership and KPI reporting skills.

Responsibilities

• Activate the GTM plan for AIforce and translate strategy into repeatable co-sell motions with Anthropic.
• Build and manage joint pipeline with Anthropic; identify whitespace accounts and top targets.
• Design and run enablement programs (playbooks, battle cards, training) for Salesforce field.
• Serve as primary liaison with Anthropic’s partnership and field teams for daily GTM execution.
• Define and track activation KPIs and report progress to senior leadership.
• Lead customer activation campaigns to drive post-sale adoption with CS teams.

Skills

GTM experience

Partner sales

Cross-functional leadership

AI ecosystem knowledge

Tools

Salesforce CRM/Sales Cloud

Job description

## Senior Manager, Partner GTM - AIforceApply: Office - Flexible: New York - New York: Full time: Posted Today: JR363491*To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.*Job CategorySalesJob Details****About Salesforce****Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.**About the Role**Salesforce is looking for a Senior Manager, GTM to drive customer activation and co-selling motions for AIforce, our joint solutions built in partnership. This is a high-visibility, cross-functional role responsible for turning strategic alignment with Anthropic into measurable pipeline, adoption, and revenue outcomes. You'll act as the connective tissue between the Salesforce and Anthropic field teams to accelerate customer success. **Why This Role Matters**AIforce represents a flagship AI partnership for Salesforce and a strategic priority for the company. This role will directly shape how Salesforce and our partner ecosystem jointly activate customers, drive co-sell revenue, and establish a scalable playbook for future AI partnerships. **What You'll Do**\\* Activating the GTM plan for Claudeforce, translating executive strategy into a repeatable co-sell motion with Anthropic field\\* Build and manage joint pipeline with Anthropic — identifying whitespace accounts, co-selling opportunities, and top-account targeting in partnership with Account Executives\\* Design and run enablement programs (playbooks, battle cards, training) to arm the Salesforce field with the tools to position and sell Salesforce in Claude\\* Serve as the a point of contact with Anthropic's partnership and field organizations for day-to-day GTM execution, field support and escalations\\* Define and track activation KPIs (customer adoption, co-sell pipeline generation, win rates, time-to-value) and report progress to senior leadership.\\* Lead customer activation campaigns targeting top accounts to drive adoption post-sale, working closely with Customer Success **What You'll Bring**\\* 7+ years of experience in GTM, partner sales, or channel/alliance management, ideally within enterprise SaaS or AI/platform ecosystems.\\* Proven track record building and scaling co-sell motions with strategic technology partners.\\* Strong cross-functional leadership skills including the ability to influence sales and partner stakeholders\\* Familiarity with AI/LLM partner ecosystems (e.g., Anthropic, OpenAI) and enterprise AI adoption trends is a strong plus.\\* Analytical rigor and comfort defining KPIs, building pipeline dashboards, and presenting to executive audiences\\* Excellent communication and relationship management skills\\* Experience with Salesforce CRM/Sales Cloud and partner tools **Why This Role Matters**Claudeforce represents a flagship AI partnership for Salesforce. This role will directly shape how Salesforce and Anthropic jointly activate customers, drive co-sell revenue, and establish a scalable playbook for future AI ecosystem partnerships.Unleash Your PotentialWhen you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and *be your best*, and our AI agents accelerate your impact so you can *do your best*. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.AccommodationsIf you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.Posting StatementSalesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.### ### ### ### ### ### At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.The typical base salary range for this position is $168,560 - $225,470 annuallyThere is a different range applicable to specific work locations. In California and New York, and select cities in the metropolitan areas of Boston, Chicago, Seattle, and Washington DC, the base pay range for this role in those locations is $185,430 - $248,010 per year. Your recruiter can share more about the specific salary range for the job location during the hiring process.The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.