Senior Living Sales Manager

Senior Living of Buffalo; Buffalo (NY); On-site; USD 66,000 - 70,000; Full time

Job summary

Senior Living of Buffalo in Buffalo, NY is seeking an experienced Sales Manager to lead our sales and marketing efforts, expand resident inquiries, and convert them into enrollments. You will work to communicate our community’s value and drive occupancy.

Responsibilities include generating qualified leads, maintaining the CRM, timely follow-ups, guiding inquiries, conducting tours, and closing sales to hit annual goals.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field preferred.
• Minimum of two years of sales experience in the senior living industry.
• Proven track record of generating and closing a high percentage of qualified leads preferred.
• Working knowledge of computers, including Microsoft Office and CRM systems.

Responsibilities

• Generate qualified leads by communicating the community’s value through local outreach and marketing.
• Maintain CRM by recording inquiries and follow-ups.
• Follow up on all leads and document interactions in the CRM.
• Respond promptly to inquiries and provide guidance.
• Conduct walk-in and scheduled tours for prospective residents and families.
• Close sales to meet company goals.

Skills

Sales

Marketing

Education

Bachelor's degree in Marketing, Business, or related field

Tools

CRM software

Microsoft Office

Job description

We are looking for an experienced and motivated Sales Manager to join our team. The ideal candidate will have a strong background in sales and marketing, with a proven history of achieving results.

Salary: $66,000-$70,000 plus a competitive bonus structure

Sales Manager Responsibilities

• Generate qualified leads by effectively communicating the community’s value through local outreach, public relations, advertising coordination, direct mail, and other marketing efforts.
• Accurately maintain the Community’s Customer Relationship Management (CRM) database by collecting and entering information about new inquiries, as well as recording consistent and appropriate follow-up communications with both new and active inquiries and prospective residents.
• Follow up on all leads in a timely manner and document all interactions in the CRM system.
• Respond promptly to all inquiries while offering guidance and support.
• Conduct walk-in and scheduled tours for prospective residents and their families.
• Close sales to meet company goals.

Sales Manager Education & Experience

• Bachelor’s degree in Marketing, Business, or a related field preferred.
• Minimum of two years of sales experience in the senior living industry.
• A proven track record of generating and closing a high percentage of qualified leads is preferred.
• Working knowledge of computers, including Microsoft Office and CRM systems.