Senior Living Community Sales Leader

Holiday by Atria; Napa (CA); On-site; USD 85,000 - 125,000; Full time

Benefits offered by this job

Paid holidays and PTO

Health insurance

Dental insurance

Vision insurance

Life Insurance

401(k) employer match

Tuition reimbursement

Job summary

Atria Senior Living is seeking a Sales Manager for our Napa community to drive revenue through proactive lead generation and conversion. You will collaborate with General Managers and the community team to develop and execute a sales plan, while gaining deep knowledge of the local market.

Responsibilities include managing external relationships, analyzing sales data, meeting lead/lease targets, coordinating with referral partners, and maintaining CRM accuracy. Occasional local travel is required.

Qualifications

• Bachelor’s degree in related field or equivalent experience preferred.
• Two years of direct sales experience with a proven track record.
• Skilled at creating relationships via telephone, in-person, networking events, and on-site lead generation.
• Exceptional persuasive problem-solving skills.
• Ability to travel within the local market for lead generation events.
• Proficient with CRM tracking systems and Microsoft Office Suite.
• Must possess valid driver’s license and comply with motor vehicle policy.

Responsibilities

• Manage all aspects of lead generation and maintenance of external relationships to increase community awareness.
• Partner with General Manager/Executive Director to develop and implement a sales and marketing plan.
• Review sales data to set goals and action plans for hitting metrics.
• Meet targets for lead and lease conversions per the sales plan.
• Work with referral partners to convert leads to move-ins.
• Respond to inquiries promptly and keep CRM updated.
• Make outbound calls and conduct tours with prospective residents or families.
• Assist in training community staff on inquiries and tours as needed.
• Support internal referral programs and ensure property is marketable and aligned with standards.

Skills

Direct sales

Relationship building

Communication skills

Persuasive problem-solving

CRM systems

Microsoft Office

Driver's license

Local travel

Education

Bachelor’s degree or equivalent experience

Tools

CRM tracking systems

Microsoft Office Suite

Job description

Atria Senior Living is seeking a Sales Manager for our Napa community to drive revenue through proactive lead generation and conversion. You will collaborate with General Managers and the community team to develop and execute a sales plan, while gaining deep knowledge of the local market.

Responsibilities include managing external relationships, analyzing sales data, meeting lead/lease targets, coordinating with referral partners, and maintaining CRM accuracy. Occasional local travel is required.