Senior Link Builder & Outreach Strategist

Measure Marketing Results Inc.; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

Measure Marketing Results Inc. is seeking a Senior Link Builder Specialist to lead scalable off-page SEO initiatives and drive organic growth.

You will build high-quality backlinks, manage blogger outreach, and expand our presence across Reddit, Quora, YouTube, and niche communities, while maintaining quality and relevance. This role collaborates with the SEO team to optimize campaigns and report results.

Qualifications

• Strong expertise in modern link-building and digital PR strategies.
• Proven experience managing blogger and publisher outreach.
• Ability to secure placements across forums, communities, and UGC platforms.
• Excellent written and verbal communication skills in English.
• Proficiency with SEO tools such as Semrush, Ahrefs, Google Analytics.
• Strong research, negotiation, and relationship-building skills.
• Highly organized, self-managed, and deadline-driven.
• Comfortable working with web technologies and digital publishing workflows.

Responsibilities

• Own end-to-end link acquisition campaigns from prospecting to placement.
• Identify high-value backlink opportunities aligned with client verticals and SEO strategy.
• Deliver consistent growth in referring domains and authority links while maintaining quality standards.
• Execute at pace while protecting link relevance and credibility.
• Drive brand visibility and link opportunities via platforms like Reddit, Quora, YouTube, niche forums, and communities.
• Create and manage profiles, posts, and engagement strategies that attract natural backlinks and referral traffic.
• Promote blogs, landing pages, research, infographics, and video assets to maximize reach and linkability.
• Suggest new content angles that can naturally earn links.
• Conduct backlink gap analysis to identify missed opportunities.
• Reverse-engineer competitor link strategies and build action plans to outperform them.
• Maintain daily activity tracking and outreach pipelines.
• Report on acquired links, live placements, domain metrics, and impact.
• Continuously optimize approach for better conversion rates.
• Improve outreach efficiency through automation, tools, and new technologies.
• Stay updated on algorithm changes, spam risks, and evolving best practices.
• Growth in quality backlinks and referring domains
• Outreach-to-placement conversion rate
• Speed and consistency of acquisition
• Authority and relevance of links secured

Skills

Link building

Digital PR

Outreach

Negotiation

Relationship-building

Written communication

English fluency

Web technologies

Tools

Semrush

Ahrefs

Google Analytics

Job description

Measure Marketing Results Inc. is seeking a Senior Link Builder Specialist to lead scalable off-page SEO initiatives and drive organic growth.

You will build high-quality backlinks, manage blogger outreach, and expand our presence across Reddit, Quora, YouTube, and niche communities, while maintaining quality and relevance. This role collaborates with the SEO team to optimize campaigns and report results.