Senior Internal Communications Manager, People

Coinbase; Seattle (WA); Hybrid; USD 206,000 - 242,000; Full time

Benefits offered by this job

Equity

Bonus eligibility

Benefits

Job summary

Coinbase is seeking a strategic Internal Communications leader to partner with the People Success team and shape how initiatives reach every employee. You will advise the CPO on high-stakes moments, craft human, trusted messaging, and own communications for the People organization with executive-tier visibility.

You will build scalable processes, lead town halls, write executive content, and ensure alignment with the company narrative while incorporating AI responsibly to improve efficiency and

Qualifications

• 10+ years in internal communications, strategic communications, change communications, or product marketing.
• Proven experience advising C-suite or VP-level leaders on high-stakes messaging.
• Strong writing, editing, and narrative development skills.
• Executive presence and interpersonal effectiveness with senior leaders.
• Ability to manage a broad portfolio across multiple stakeholders.
• Experience building scalable communications processes and measurement frameworks.
• Responsible use of generative AI with human oversight to drive efficiency and quality.

Responsibilities

• Serve as dedicated Internal Communications partner to the People Success team, owning communications strategy for People programs and company-wide rollouts.
• Advise the CPO and senior People leaders on high-stakes moments, crafting messaging that is clear and human.
• Own internal communications for the People Success Team, including town halls and leadership communications.
• Write and edit content such as CPO comms, town hall scripts, announcements, and FAQs.
• Build scalable communications infrastructure with calendars, playbooks, and measurement frameworks.
• Coordinate with broader Internal Communications team to align messaging with the company narrative.
• Utilize data, employee insights, and AI-enabled workflows to measure impact and improve outcomes.

Skills

Strategic comms

C-suite advisory

Executive content

Writing & editing

Stakeholder management

AI-enabled workflows

Job description

Ready to do the most impactful work of your career? AtCoinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.”learn more about working at Coinbase.

Coinbase is looking for a strategic, motivated communications leader to serve as the Internal Communications partner for our People Success team. With a new Chief People Officer building the next chapter of our people strategy, this role will shape how that vision reaches every employee through clear, well-timed, and compelling communications.

What you’ll do:

• Serve as dedicated Internal Communications partner to the People Success team, owning communications strategy for People programs and company-wide rollouts with a business-first, product marketing orientation.
• Advise the CPO and senior People leaders on high-stakes moments, including org changes, policy shifts, leadership transitions, and other high-stakes announcements, crafting messaging that is clear, human, and builds trust
• Own internal communications for the People Success Team itself, including monthly town halls, leadership communications, and other resources that build team awareness, alignment, and culture.
• Write and edit range of content, including CPO comms, town hall scripts, company announcements, and FAQs, translating People programming into clear value propositions for Coinbase leaders and employees.
• Build scalable communications infrastructure, including editorial calendars, playbooks, measurement frameworks, and rhythms that support a growing People organization.
• Coordinate with broader Internal Communications team and cross-functional partners to ensure People messaging is well-timed and aligned with the company narrative.
• Build mature communications infrastructure and use data, employee insights, and AI-enabled workflows to measure impact, scale work, and continuously improve

Required Skills and Experience:

• 10+ years in internal communications, strategic communications, change communications, or product marketing, with proven experience advising C-suite or VP-level leaders on complex, high-stakes messaging.
• Proven track record producing executive-level content that drove measurable engagement or adoption outcomes, with strong writing, editing, and narrative development skills.
• Executive presence and interpersonal effectiveness, with the confidence to push back, influence decisions, and build trust quickly with senior leaders.
• Demonstrated ability to manage a broad portfolio of concurrent initiatives across multiple senior stakeholders while maintaining a coordinated, clear communications strategy.
• Experience building scalable communications processes, systems, and measurement frameworks from scratch.
• Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.

Job ID: P77829

Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)).

Annual base salary range (excluding equity and bonus):: $205,785 USD - $242,100 USD

• Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws.
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