Senior Integrated Marketing Manager

PerkSpot; Chicago (IL); On-site; USD 130,000 - 140,000; Full time

Benefits offered by this job

Competitive salary

401K matching

Healthcare benefits

Paid time off

Holidays off

Sabbatical program

Transportation stipend

Free lunch

Job summary

PerkSpot in Chicago, IL is seeking a Senior Integrated Marketing Manager to lead the Creative team's go-to-market campaigns. You will own end-to-end execution across channels, coordinating content, product launches, and stakeholder alignment to drive member engagement and revenue.

Reporting to the Director of Experience Strategy & Creative, you’ll translate strategy into actionable plans, develop briefs, launch campaigns, and monitor performance, while optimizing workflows and maintaining key

Qualifications

• 5–8 years in integrated marketing or related fields.
• Experience owning end-to-end campaigns from planning through launch and measurement.
• Strong strategic thinking to translate strategy into execution.
• Ability to manage complex cross-functional initiatives with multiple stakeholders.
• Proficiency in content and channel strategy across email, web, lifecycle.

Responsibilities

• Own end-to-end execution of integrated B2C campaigns across seasonal, deal collections, and product GTM.
• Translate strategy into actionable execution plans across content, channels, placements, timelines and deliverables.
• Lead cross-functional campaign execution across Creative, Product, Lifecycle, Merchandising, Merchant, and Marketing Operations.
• Develop campaign briefs and lead kickoff meetings with clear objectives and messaging requirements.
• Support member-facing product marketing by translating launches into compelling content.
• Partner with Merchandising and Merchant teams to balance relevance, objectives and revenue opportunities.
• Own campaign readiness including timelines, dependencies, asset coordination, QA and handoffs.
• Monitor performance and identify opportunities to optimize content, placements and future campaigns.
• Maintain calendars, placement plans, messaging docs and content libraries.

Skills

Integrated marketing

Campaign management

Cross-functional collaboration

Content strategy

Channel strategy

Analytics & measurement

Marketing technology familiarity

Bloomreach

Tools

Bloomreach

CMS

Marketing automation

Project management tools

Job description

PerkSpot is searching for a Senior Integrated Marketing Manager to join our Creative team! At PerkSpot, our mission goes beyond discounts—it’s about empowering employees everywhere to make smarter spending decisions so they can do more of what they love. We believe every dollar saved can become a stepping stone to a brighter future, whether that’s a special family vacation, a first home, or simply extra peace of mind.

Reporting to the Director of Experience Strategy & Creative, this role is ideal for a strategic thinker who loves bringing marketing ideas to life, connecting the dots between content, channels, products, and user needs, and taking ownership of how campaigns come to market. Working from established campaign and marketing strategies, this role translates strategic direction into actionable plans and leads campaigns from briefing through launch, ensuring content, channels, stakeholders, and deliverables come together cohesively and effectively.

This position is required to be in the office 3 days a week on Tuesday, Wednesday, and Thursday. Our office is located in the Merchandise Mart in downtown Chicago, IL.

What you’ll accomplish:

• Own the end-to-end execution of integrated B2C marketing campaigns, including seasonal campaigns, curated deal collections, and product GTM campaigns
• Translate established campaign and marketing strategies into actionable execution plans across content, channels, placements, timelines, and deliverables
• Lead cross-functional campaign execution across Creative, Product, Lifecycle, Merchandising, Merchant, and Marketing Operations, ensuring teams remain aligned and work moves efficiently from brief through launch
• Develop campaign briefs and lead campaign kickoffs, translating strategic direction into clear objectives, audience needs, messaging requirements, placements, and deliverables
• Support member-facing product marketing by translating product launches and enhancements into clear, compelling content and ensuring product messaging is consistently represented across relevant marketing surfaces
• Partner with Merchandising and Merchant teams to ensure campaign execution balances member relevance, campaign objectives, and advertising revenue opportunities
• Own campaign readiness, including timelines, dependencies, asset coordination, QA, documentation, and cross-functional handoffs
• Monitor campaign performance and identify opportunities to optimize content, placements, and future campaign execution
• Maintain key campaign and product marketing resources, including calendars, placement plans, messaging documentation, and content libraries
• Continuously improve campaign workflows and ways of working to support increasingly scalable and efficient integrated marketing execution

What we’re looking for:

• 5–8 years of experience in integrated marketing, campaign management, consumer marketing, product marketing, or a related field
• Demonstrated experience owning the execution of multi-channel B2C marketing campaigns from planning through launch and measurement
• Strong strategic thinking with the ability to understand established strategy, translate it into actionable plans, and make sound executional decisions
• Experience managing complex, cross-functional initiatives with multiple stakeholders, timelines, deliverables, and dependencies
• Strong understanding of consumer marketing content and channel strategy across email, web, lifecycle, and other digital surfaces
• Ability to connect campaign content and channel execution to broader business objectives, including engagement, transactions, product adoption, and revenue
• Excellent organizational and project leadership skills, with the ability to independently drive work forward while managing multiple priorities
• Strong written and verbal communication skills with the ability to create clarity and alignment across teams
• High attention to detail and a strong sense of ownership for both the quality of the work and the results it drives
• Familiarity with marketing technology, CMS, project management, and lifecycle platforms such as Bloomreach is a plus

About PerkSpot:

Our journey began in Chicago back in 2006 with a vision of helping employees stretch their paychecks without sacrificing what they love. What began as a small company with a big vision has evolved into a discount shopping solution employees across the globe rely on to stretch their paychecks. In 2018, PerkSpot raised $50M from Susquehanna Growth Equity and today the business serves more than 22 million employees from top employers including Southwest Airlines, Mayo Clinic, and Humana. We saw an opportunity to do more—to build something that brought genuine, life-enhancing value to employees’ everyday financial decisions.

Your first few months:

Providing value doesn’t have to wait, from day one we are open to your big ideas. In your first few months, you will...

• Meet the team! We think our people are pretty great, so we want to ensure you’re introduced to all of the right team members to help you succeed. You’ll spend quite a bit of time with the Lifecycle Marketing & Creative team members.
• Get to know PerkSpot! Immerse yourself in the business, engage with internal stakeholders, and participate in monthly companywide All-Hands meetings.
• Sharpen your skills! You’ll deepen your expertise in integrated campaign management, product marketing, and cross-functional execution while gaining exposure to campaigns that connect the PerkSpot platform, merchant offerings, and member experience.
• See your impact! Own the execution of integrated marketing campaigns that bring the PerkSpot experience to life!
• Participate in company-wide events! Whether it’s office miniature golf or a raffle gameshow, company culture is at the forefront of our business.

The pay:

PerkSpot offers competitive industry rate salaries with the goal of retaining and growing talented individuals. We regularly review and adjust our compensation structure as needed to ensure equity and across teams and levels. The base salary range for this position is $130,000 - $140,000 plus an $8,000 annual bonus.

What We Offer:

• Competitive salary, matching 401K, and company-paid disability.
• Comprehensive medical, dental, and vision insurance is effective on your first day of employment!
• Time off is required. We want our team members to rest, relax, and recharge, so we encourage employees to take 20 days off each year. Plus, we offer 8 paid company holidays and our office is closed from Christmas Eve through New Year's Day.
• Summer Fridays are great and are an annual tradition between Memorial Day and Labor Day every year.
• To help you get a jump start on company holidays, we close at 1 pm the day prior to each company holiday as “holiday eve.”
• Tenure is valued and rewarded. In addition to PTO, we offer a paid Sabbatical for up to 3 months to employees at 5 years and 10 years of service.
• Commuting can be expensive – we get it. So, we provide a monthly transportation stipend and free lunch every Wednesday.
• Connection and relationship building is everything. We offer regular outings, virtual events, fun community-interest Slack channels, and occasional happy hours.

PerkSpot is an equal opportunity employer. Offering a diverse, equitable, and inclusive work environment is a priority at PerkSpot. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.