The name La La Land represents a dream world. We set out to bring La La Land to life. A place where you walk in and feel a true sense of joy for life. A place where you are loved for who you are. A place that brings together all human beings. A place where kindness is a priority.
Location:
Based in the Los Angeles area (within reasonable distance of La La Land Cafe headquarters).
Job Summary:
The Senior Graphic Designer will assist the Lead Designer with in-store elements and all printed materials across La La Land locations, including menus, cups, labels, and toast boxes, while also supporting seasonal launches and merchandise planning throughout the year. This role develops creative visual concepts, designs, and layouts for a wide range of marketing materials, from packaging and signage to social media content, ensuring every touchpoint reflects La La Land’s brand and drives customer engagement.
Duties and Responsibilities:
- Assist the Lead Designer with in-store elements and all printed materials across locations, including menus, cups, labels, and toast boxes
- Support seasonal and year-round launches, including planning and executing merchandise launches
- Plan concepts by studying relevant information and materials
- Illustrate concepts by designing examples of art arrangement, size, type size and style, and submitting them for approval
- Prepare finished art by operating necessary equipment and software
- Coordinate with outside agencies, art services, web designers, marketing, printers, and colleagues as necessary
- Develop creative visual concepts, designs, and layouts for a variety of marketing materials, including but not limited to menus, signage, promotional materials, social media content, and packaging
- Collaborate with the marketing team to understand design requirements, objectives, and target audience for various projects
- Ensure all designs adhere to La La Land’s branding guidelines and maintain a consistent visual identity across all materials
- Create eye-catching graphics that effectively communicate messages and promotions to engage customers and drive foot traffic
- Create a wide range of graphics and layouts for product illustrations, company logos, and websites using software such as Photoshop
- Review final layouts and suggest improvements when necessary
- Communicate with clients about layout and design
- Manage multiple design projects simultaneously and meet deadlines in a fast-paced environment
- Work closely with printers and vendors to ensure the quality of printed materials meets expectations
- Stay up-to-date with design trends and techniques to continuously elevate La La Land’s design aesthetics
- Contribute to team efforts by accomplishing tasks as needed
Knowledge/Skills/Abilities:
- Effective time management skills and the ability to meet deadlines
- Able to give and receive constructive criticism
- Understanding of marketing, production, website design, corporate identity, product packaging, advertisements, and multimedia design
- Knowledge of typography, color theory, and layout principles
- Excellent communication skills and the ability to collaborate effectively with cross‑functional teams
- Attention to detail and a keen eye for aesthetics
- Ability to adapt to changing design requirements and work independently
Qualifications:
- Bachelor’s degree in graphic design or a related field
- Proven experience as a Graphic Designer, preferably in the food and beverage industry or a related field
- Demonstrable graphic design skills with a strong portfolio showcasing a range of design work, including print materials, digital graphics, and branding elements
- Proficiency with required desktop publishing tools, including Photoshop, InDesign, Illustrator, and XD (experience with Premiere Pro or After Effects is a plus)
- Experience with computer‑aided design
- Prior experience with food and beverage branding or food‑related designs is a plus
Physical Requirements:
- Ability to sit or stand at a computer workstation for extended periods
- Ability to work in a fast‑paced environment spanning both office and retail settings
- Occasional local travel to cafe locations and vendor/printer sites for launches, installations, and quality checks
- Ability to lift up to 25 lbs (e.g., for retail displays, signage, or event materials)
Additional Information
- La La Land offers competitive salaries, bonuses, medical/dental/vision insurance, prescription drug coverage, 401(k) plan (after 12 months of employment), PTO and holiday pay, profit sharing plan (after 90 days of employment), annual food & beverage allowance (prorated for hire date), and company discounts of 30%.
A job description is not designed to cover or contain a comprehensive listing of all activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
All candidate information will be kept confidential according to EEO guidelines.