Senior Global Marketing Manager (Antibody)

ThermoFisher Scientific; Lebanon (TN); Presencial; USD 129.000 - 194.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

401(k) plan

Paid time off

Parental leave

Employee stock purchase plan

Descripción de la vacante

Thermo Fisher Scientific is seeking a Senior Global Marketing Manager for the Transplant Diagnostics Division (One Lambda). You will drive growth and adoption of our antibody detection portfolio across regions by creating expansion strategies and evidence-based adoption frameworks.

You will craft market narratives and launch campaigns that translate complex clinical value into demand generation. You’ll work cross-functionally with Medical Affairs, MSLs, HEOR/MAVE, and regional teams to develop

Formación

• Advanced degree plus 6 years in product marketing within antibody detection, IVD, protein biomarkers, or clinical diagnostics markets.
• Strong expertise in market creation, segmentation analysis, and long-range planning with ability to size markets and identify growth segments.
• Proven ability to map barriers to adoption and define strategies to overcome them in clinical and diagnostic markets.
• Experience partnering with Medical Affairs, MSLs, HEOR, or clinical teams to develop evidence roadmaps and clinical validation strategies.
• Skilled in building scalable frameworks and market activation playbooks that work across varied regulatory environments.
• Demonstrated success in global product launches and campaign management from planning through sales enablement handoff.
• Expertise in storytelling and content creation across multiple channels: long-form, short-form, digital, video, email.
• Strong understanding of customer journey marketing and integrated demand generation strategies tied to revenue goals.
• Ability to craft compliant, non-promotional clinical education and market-conditioning content.
• Experience with antibody detection technologies (Luminex, flow cytometry, ELISA) and transplant diagnostics applications (HLA, histocompatibility) preferred.
• Strong analytical skills to interpret scientific and technology trends and identify competitive market opportunities.
• Proven ability to translate complex scientific and clinical concepts into compelling commercial value propositions.
• Excellence in cross-functional collaboration within matrixed global organizations.
• Advanced proficiency in digital marketing tools, platforms, and emerging techniques (e.g., generative AI, answer engine optimization).
• Strong project management and performance measurement capabilities.
• Excellent communication and presentation skills for clinical and commercial stakeholders.
• Ability to travel up to 25-30% internationally.
• English language proficiency required; additional languages beneficial.

Responsabilidades

• Drive growth and adoption of our antibody detection portfolio supporting transplant and clinical diagnostic applications.
• Create new market opportunities by identifying untapped segments, defining expansion strategies, and building evidence-based adoption frameworks.
• Develop compelling market narratives and launch campaigns that translate complex scientific and clinical value into actionable demand generation programs.
• Collaborate with Medical Affairs, MSLs, HEOR/MAVE, and regional teams to determine evidence requirements and develop region-ready activation playbooks.
• Craft persuasive content across channels—digital, video, email, and sales enablement—and ensure regulatory compliance in non-promotional clinical education.
• Lead integrated campaigns from strategy through execution, measuring performance and optimizing to achieve revenue targets.

Conocimientos

Market creation

Campaign management

Content creation

Cross-functional collaboration

Digital marketing

English proficiency

Travel internationally

Regulatory & compliance

Educación

Advanced degree

Bachelor's degree

Herramientas

Marketing analytics tools

Marketing automation platforms

Content creation tools

Descripción del empleo

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

DESCRIPTION:

As a Senior Global Marketing Manager for the Transplant Diagnostics Division (One Lambda) at Thermo Fisher Scientific, you will drive growth and adoption of our antibody detection portfolio supporting transplant and clinical diagnostic applications. You will create new market opportunities by identifying untapped segments, defining expansion strategies, and building evidence-based adoption frameworks that scale across regions. You'll develop compelling market narratives and launch campaigns that translate complex scientific and clinical value into actionable demand generation programs.

Working cross-functionally, you'll partner with Medical Affairs, MSLs, HEOR/MAVE, and regional teams to determine evidence requirements, create clinical education strategies, and develop region-ready activation playbooks. You'll craft persuasive content across channels - digital, video, email, and sales enablement—while ensuring compliance in non-promotional clinical education. You'll drive integrated campaigns from strategy through execution, measuring performance and optimizing to achieve revenue targets. This role offers the opportunity to make a meaningful impact by accelerating the adoption of transformative diagnostic technologies that improve transplant patient outcomes globally.

REQUIREMENTS:

• Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in product marketing within antibody detection, IVD, protein biomarkers, or clinical diagnostics markets.Preferred Fields of Study: Life Sciences, Cell Biology, Immunology, Marketing, or related field

• Strong expertise in market creation, segmentation analysis, and long-range planning with ability to size markets and identify growth segments

• Proven ability to map barriers to adoption and define strategies to overcome them in clinical and diagnostic markets

• Experience partnering with Medical Affairs, MSLs, HEOR, or clinical teams to develop evidence roadmaps and clinical validation strategies

• Skilled in building scalable frameworks and market activation playbooks that work across varied regulatory environments

• Demonstrated success in global product launches and campaign management from planning through sales enablement handoff

• Expertise in storytelling and content creation across multiple channels: long-form, short-form, digital, video, email

• Strong understanding of customer journey marketing and integrated demand generation strategies tied to revenue goals

• Ability to craft compliant, non-promotional clinical education and market-conditioning content

• Experience with antibody detection technologies (Luminex, flow cytometry, ELISA) and transplant diagnostics applications (HLA, histocompatibility) preferred

• Strong analytical skills to interpret scientific and technology trends and identify competitive market opportunities

• Proven ability to translate complex scientific and clinical concepts into compelling commercial value propositions

• Excellence in cross-functional collaboration within matrixed global organizations

• Advanced proficiency in digital marketing tools, platforms, and emerging techniques (e.g., generative AI, answer engine optimization)

• Strong project management and performance measurement capabilities

• Excellent communication and presentation skills for clinical and commercial stakeholders

• Ability to travel up to 25-30% internationally

• English language proficiency required; additional languages beneficial

• Must be legally authorized to work in the United States without sponsorship.

• Must be able to pass a comprehensive background check, which includes a drug screening.

Compensation and Benefits

The salary range estimated for this position based in Indiana is $129,200.00–$193,850.00.

This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

• A choice of national medical and dental plans, and a national vision plan, including health incentive programs

• Employee assistance and family support programs, including commuter benefits and tuition reimbursement

• At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

• Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

• Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.