Senior Director, Product Management - New Business

Warner Bros. Discovery; New York (NY); On-site; USD 217,000 - 403,000; Full time

Job summary

CNN is looking for a Sr. Product Director, New Businesses. The New Businesses team will lead the creation of standalone products at CNN, focusing on separate experiences that enrich users’ lives and grow the subscription business.

The ideal candidate is an experienced product leader who collaborates with product, design, engineering, research, editorial and analytics. The role requires leading a team and partnering across CNN to deliver product MVPs, validate market fit, and iterate toward

Qualifications

• 12+ years of product management experience.
• Experience delivering end-to-end product experiences in the media space.
• Experience launching and developing new products and features; navigating ambiguity.
• Experience in people management, leading a team of 5+.
• Ability to craft concise, customer-centric product requirements and vision documents.
• Strong communicator able to present strategy, roadmaps and plans to CNN leadership and product peers.
• Understanding of A/B testing and data-informed decision making.
• Excellent written and verbal communication for stakeholders at all levels.
• Demonstrate ownership to deliver exceptional customer experiences.
• Experience developing consumer-facing experiences across web, mobile, newsletters.
• Experience working with multiple stakeholders and business teams.
• Drive clarity in ambiguous situations and progress.
• Experience with data analysis and deriving insights.

Responsibilities

• Leadership: lead CNN’s New Businesses team to deliver non-news standalone products and iterate based on data and feedback.
• Discovery & Delivery: orchestrate design, build and evolution of new standalone products with tight collaboration with design and engineering.
• Functional Management: lead a team of product directors and managers within New Business, coaching and ensuring high-quality work.
• CNN-Wide Coordination: represent New Business in CNN product organization and manage interdependencies.
• Culture: foster collaboration and drive innovation within cross-functional teams.

Skills

Product management

End-to-end product delivery

Product launches

People management

Product requirements

Communication

A/B testing

Data-driven decisions

Stakeholder communication

Customer focus

Multi-platform experiences

Stakeholder management

Ambiguity navigation

Data analysis

Job description

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.

To see what it’s like to work atCNN, follow @WBDLife on Instagram and X!

Your New Role…

We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.

CNN is looking for a Sr. Product Director, New Businesses. The New Businesses team will be leading the creation of new, standalone products at CNN, and focused on the creation of separate, non-news experiences that can help enrich our users’ lives and drive the subscription business. The ideal candidate is an experienced product leader, who effortlessly collaborates with product, design, engineering, research, editorial and analytics.

Your Role Accountabilities…

• Leadership: You will be an integral part of CNN’s New Businesses leadership team, partnering with your design and engineering counterparts to steer the delivery of our non-news and standalone products that will drive CNN’s subscription business. Collectively, we are working to bring product MVPs to market in a timely fashion; then validate product market fit using data and qualitative feedback to assess. For the features and products that succeed, we will continue to iterate and improve to refine the fit. For those that don’t fit, we will either pivot or shut down.

• Discovery & Delivery: This role is responsible for orchestrating the design, build and evolution of our first wave of new standalone products. This work includes partnering closely with design on the development of new product and feature concepts, as well as the strategy that frames those concepts. You and your team will also lead a coordinated plan for delivery of products and features, working tightly with engineering and design on aggressive but achievable roadmaps.

• Functional Management: In this role, you will be the product leader for New Business. You will lead a team of product directors and managers, who will be assigned to different initiatives. You are responsible for ensuring the quality of the product work within New Business and coaching the team through the New Development process. You will empower and mentor your product team; foster a cohesive, committed, passionate, productive, and positive environment; champion new ideas, and work towards the highest caliber of craft and a best-in‑class experiences within a growing team.

• CNN-Wide Coordination: You will represent New Business in the broader CNN product organization via discipline rituals and settings (e.g. monthly product reviews) and lead cross-CNN collaborative conversations, when necessary (e.g. homepage integration). You will also partner across the rest of the CNN product organization to manage interdependencies and risks for delivery of New Business initiatives.

• Culture: You will work with your peers to foster a deep collaborative culture and promote partnership with cross‑functional leads and senior leadership. You understand the media landscape, the current headwinds, and the need for innovative thinking an innovative. You will use foster to help create a culture of innovation and help the team push the boundaries of CNN.

Qualifications & Experience…

• 12+ years of product management experience.

• Experience delivering new end-to-end product experiences in the media space.

• Experience launching and developing new products and features; comfort with the 0-1 nature of the work; and expertise in how to navigate confidently through ambiguity.

• Experience in people management, managing a team of 5+ people.

• Being able to craft concise and customer‑centric product requirements and product vision documents while creating a compelling narrative is essential.

• Strong communicator, who can convey our strategy, roadmap and product plans to the broader CNN community – including digital leadership and peers throughout product org.

• Understanding of A/B testing methodologies and the ability to use data to inform product decisions.

• Excellent written and verbal communication skills to effectively communicate and present to stakeholders at all levels of the business.

• Demonstrate strong ownership to deliver exceptional customer experiences and customer empathy.

• Experience developing consumer facing experiences across multiple platforms (e.g., web, mobile, newsletters).

• Experience working with and managing the needs of multiple stakeholders and business teams.

• Experience driving clarity in ambiguous situations and drive forward progress.

• Experience with data analysis and driving insights and making business decisions through data.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $217,000.00 - $403,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.