Senior Director, Pre-launch Marketing: Cardiovascular Gene Editing

Eli Lilly and Company; Indiana; On-site; USD 167,000 - 244,000; Full time

Benefits offered by this job

Company bonus

401(k) plan

Pension

Medical insurance

Dental insurance

Vision insurance

Flexible benefits

Job summary

Eli Lilly and Company seeks a Senior Director of Pre-launch Marketing for Cardiovascular Gene Editing to shape the environment for novel medicines before they reach the market. You will drive market shaping, develop a global IR strategy, and lead disease-state education campaigns with cross-functional partners across development, medical affairs, and marketing.

The role focuses on creating messaging for HCPs, patients, and payers, while aligning with regional teams to ensure globally relevant

Qualifications

• Bachelor’s degree required.
• 8+ years in the pharmaceutical or biotech industry in market development, disease state or environment shaping, launch readiness, or global marketing.

Responsibilities

• Develop a deep understanding of the current CVD market landscape and unmet needs.
• Develop a global cross-functional Innovation Readiness (IR) strategy addressing unmet needs for CVD patients.
• Lead execution of tactics across the IR strategy and adapt priorities as the market evolves.
• Coordinate across development, medical affairs, and marketing to set metrics and quarterly targets for the IR plan.
• Lead global disease state education campaigns for physicians and consumers with key stakeholders.
• Ensure disease state strategy elements reflect globally relevant insights (target patients, positioning, placement).
• Activate the disease state strategy with a streamlined execution plan understood by regional teams.
• Develop core messaging for HCPs, patients, and payers that is globally relevant.
• Collaborate with external stakeholders to identify barriers in the healthcare system and address unmet needs.
• Lead deliverables for pre-launch marketing strategy and communicate strategy to senior leadership.

Skills

Market development

Disease state

Launch readiness

Global marketing

Cross-functional collaboration

Strategic planning

Education

Bachelor's degree

Advanced degree (MBA, PhD, PharmD or MS)

Life sciences degree

Job description

At Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve. This is hard, urgent, selfless work—but it’s work worth doing. If you’re driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us.

Position Overview

Verve Therapeutics – a wholly owned subsidiary of Eli Lilly and Company – is seeking a Senior Director, Pre-launch Marketing: Cardiovascular Gene Editing to shape the environment for novel cardiovascular medicines in the years before they come to market.

Gene editing for cardiovascular disease (CVD) offers the potential to shift the CVD treatment paradigm from delayed intervention to early prevention. In this role, you will drive the changes needed in our healthcare system to enable better outcomes for patients with or at risk of CVD. You will develop and execute on a pre-launch marketing strategy to build trust in this new technology and shape how these medicines are organized, financed, and delivered.

This critical role will collaborate across development, medical affairs, new product planning, and marketing groups and is responsible for delivering strategic and investment recommendations to leadership in Lilly’s Cardiometabolic Health (CMH) group. The ideal candidate will be comfortable challenging existing norms and will be motivated by the opportunity to shape an entirely new field of medicine.

Key Responsibilities

• Develop a deep understanding of the current CVD market landscape, with a focus on patient & HCP unmet needs and barriers to care.
• Develop a global, cross-functional Innovation Readiness (IR) strategy that lays out key market-shaping priorities to address unmet needs for patients with or at risk of CVD.
• Lead execution of tactics across the IR strategy and continually assess priorities as the market landscape evolves.
• Coordinate across development, medical affairs, and marketing functions to establish specific metrics for the IR plan, including setting quarterly target goals for tracking and execution.
• Lead the development of global physician and consumer Disease State Education campaigns, partnering with key stakeholders across functions and geographies.
• Ensure key elements of the disease state strategy (target patient identification, positioning, placement, etc.) reflect globally relevant insights.
• Activate the disease state strategy through a streamlined execution plan, ensuring this strategy is well understood by regional / affiliate team members.
• Develop core messaging across HCPs, patients, and payers that is globally, regionally, and locally relevant.
• Collaborate with external stakeholders to identify barriers in the healthcare system and develop novel methods to address unmet need.
• Lead deliverable creation for the pre-launch marketing strategy. Own communications of strategy to senior leadership.

Basic Requirements

• Bachelor’s degree.
• 8+ years in the pharmaceutical or biotechnology industry in market development, disease state or environment shaping, launch readiness, or global marketing.

Additional Skills & Preferences

• Advanced degree (MBA, PhD, PharmD or MS).
• Degree in life sciences.
• Demonstrated ability to translate strategy into funded, executed plans across functions and regions.
• Clear written and spoken communication to scientific and non-scientific audiences.
• Experience in cardiovascular disease, lipid management and/or genetic medicines.
• Launch experience.
• Deep scientific curiosity.

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form (https://careers.lilly.com/us/en/workplace-accommodation) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly is proud to be an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.

Our employee resource groups (ERGs) offer strong support networks for their members and are open to all employees. Our current groups include: Africa, Middle East, Central Asia (AMECA), Black Employees at Lilly (BE@Lilly), Chinese Culture Network (CCN), EnAble, Evolve, Lilly Indian Network (LIN), Organization of Latinx at Lilly (OLA), Pride (LGBTQ+ Allies), Veterans Leadership Network (VLN) and Women’s Initiative for Leading at Lilly (WILL).

Actual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is

$166,500 - $244,200

Full-time equivalent employees also will be eligible for a company bonus (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a company-sponsored 401(k); pension; vacation benefits; eligibility for medical, dental, vision and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities). Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees.

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