Senior Director, Brand Strategy - Pharma Agency

Deerfield Group; United States; Vor Ort; USD 150.000 - 210.000; Vollzeit

Zusammenfassung

Deerfield seeks a Senior Director, Brand Strategy to lead client-facing branding initiatives and optimize communications for high science therapeutic areas. You will blend market insights, data interpretation, and compelling storytelling to shape brand positioning and messaging.

Expect AI-enabled strategic work and collaborative leadership with multidisciplinary teams.

Qualifikationen

• 7+ years of experience in brand/medical strategy.
• Experience in pharmaceutical marketing is required.
• Experience developing, producing, and leading multi-channel marketing solutions.

Aufgaben

• Lead the development of integrated brand strategies for clients and ensure alignment with business objectives.
• Collaborate with internal teams and facilitate client workshops and strategy sessions.
• Explain insights, recommendations, and messaging frameworks to senior stakeholders and guide decision-making.

Kenntnisse

Brand strategy

Pharmaceutical marketing

Client relationship management

Presentation skills

AI in strategy

PowerPoint

Travel readiness

Tools

PowerPoint

Jobbeschreibung

Are you ready to embark on an exciting journey where your talents are valued, and your potential is limitless? At Deerfield, we believe in fostering a culture of excellence, where every team member is empowered to make a difference and contribute to our collective success.

Deerfield is the marketing and communications partner of choice. Purpose-built to scale with our clients, our specialist teams craft stories that matter and bridge meaningful connections to advance healthcare products to the people who need them most. Our full-service capabilities are rooted in storytelling and powered by technology to deliver focused strategy, optimized execution, and tangible outcomes. Further, our flexible working model allows us to scale and grow alongside our clients – whether providing expert consultation, serving as a strategic executional partner, or acting as full agency of record.

We are built to serve and designed to deliver.

Position Summary

We are looking for a Senior Director, Brand Strategy to be the primary client-facing planner who will optimize the agency's communications including creative and branding. You may be a good fit if you have a passion for building and growing brands, are experienced with data interpretation, market research, and can build out presentations and communicate confidently the messaging and strategies uncovered and recommended. Should have the expertise and desire to work on high science therapeutic areas. Must be comfortable with AI integrated into your daily strategic work.

Key Responsibilities

Strategic Leadership:

• Lead the development of integrated brand strategies for clients, ensuring alignment with business objectives and market trends.
• Oversee strategic planning efforts, including brand positioning, audience segmentation, competitive analysis, and messaging frameworks.
• Collaborate with internal teams to ensure strategic alignment across all touchpoints.

Client Partnership:

• Serve as a strategic partner to key clients, providing insights and recommendations.
• Cultivate long-term client relationships by consistently delivering strategic value and thought leadership.
• Facilitate client workshops and strategy sessions, presenting strategic recommendations and guiding decision-making.

Strategic Agility:

• Familiar with the fundamental skills of brand strategy, but comfort flexing into medical and engagement strategy.

Qualifications

• 7+ years’ experience working in brand/medical strategy
• Experience in pharmaceutical marketing required
• Experience developing, producing, and leading multi-channel marketing solutions

Required Skills

• Must possess a deep and thorough understanding of the pharmaceutical/healthcare advertising industry, including new product launches
• Demonstrated effectiveness in managing multiple clients and projects
• Demonstrated success at developing valued relationships with senior-level clients and consulting as a strategic partner
• Demonstrated experience writing creative briefs, facilitating brand building sessions, and uncovering and articulating insights that will frame the direction of the brand strategy
• Effective communicator and proven ability to thrive in an entrepreneurial environment
• Excited by the possibilities AI brings to the role of strategy
• Candidates must demonstrate hands-on proficiency in developing and delivering presentations in PowerPoint
• Must be open to travel as required from time to time

At Deerfield, we are dedicated to building a diverse, inclusive, and authentic work environment, so if this role and our culture excite you, we encourage you to apply even if you do not have the exact experience or meet all of the requirements outlined in this job posting. Our HR team will review your resume and experience to see if you align at a different level or possibly better align to other open positions.

Deerfield is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.