Senior Digital Media Strategist & Campaign Optimizer

Publicis Groupe ANZ; New York (NY); On-site; USD 60,800 - 93,600; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k)

Parental leave

Flexible time off

Job summary

Publicis Groupe ANZ in New York is looking for a Senior Associate, Digital Investment to develop and maintain media campaigns. Responsibilities include account management, planning and negotiating digital media buys, and building strong client and vendor relationships. Candidates should have over a year of relevant experience and strong skills in digital media planning and campaign analysis. The position includes a compensation range of $60,800 – $93,600 annually, along with comprehensive benefits including medical, dental, and flexible time off.

Qualifications

• 1+ year’s experience as an Assistant/Associate or Media Planner/Buyer with a focus on digital.
• Working knowledge of integrating media research into planning.
• Strong communication and negotiation skills.

Responsibilities

• Daily maintenance of assigned accounts including billing and budget revisions.
• Plan, buy, and negotiate media across digital platforms.
• Develop insights for post‑campaign reports.

Skills

Digital media planning

Communication skills

Negotiation skills

Media research integration

Tools

Microsoft Office

Prisma

Doubleclick

Innovid

Job description

Publicis Groupe ANZ in New York is looking for a Senior Associate, Digital Investment to develop and maintain media campaigns. Responsibilities include account management, planning and negotiating digital media buys, and building strong client and vendor relationships. Candidates should have over a year of relevant experience and strong skills in digital media planning and campaign analysis. The position includes a compensation range of $60,800 – $93,600 annually, along with comprehensive benefits including medical, dental, and flexible time off.