Senior Digital Marketing Manager, Movies, Amazon MGM Studios

MGM Studios; Omaha (NE); Sur place; USD 125 000 - 170 000; Plein temps

Avantages offerts par ce poste

Health insurance

401(k) matching

Parental leave

Paid time off

Résumé du poste

Amazon MGM Studios is seeking a Senior Digital Marketing Manager for Movies to lead data-driven digital and social campaigns across Theatrical and Streaming releases. You will shape strategies, collaborate with agencies, and guide cross-territory execution to maximize reach and viewership for Prime Video originals and theatrical titles.

The role demands a strong track record in digital marketing for entertainment, stellar communication, and the ability to operate with autonomy in a fast-paced,

Qualifications

• 7+ years of professional non-internship marketing experience.
• Experience communicating results to senior leadership.
• Experience using data and metrics to drive improvements.
• Experience in the entertainment industry.
• Experience with written and verbal communication and presentation.
• Experience in digital marketing, preferably for film.
• Experience synthesizing feedback from stakeholders into clear actions.
• Experience multi-tasking in a fast-paced environment and paying attention to detail.
• Experience operating with autonomy and discretion.

Responsabilités

• Create and manage digital marketing campaigns for Theatrical and Streaming titles.
• Develop and lead world-class social marketing strategies across territories.
• Create influencer campaigns to drive awareness, reach and viewership.
• Present social marketing concepts to senior management and partners.
• Guide campaigns with a global, cross-functional lens and ensure consistency.

Connaissances

Marketing experience

Data-driven

Digital marketing

Entertainment industry

Communication skills

Presentation skills

Cross-functional collaboration

Project management

Outils

Excel

PowerPoint

Analytics platforms

Description du poste

Job ID: 10596184 | Amazon.com Services LLC

Amazon MGM Studios is the home for talent, creating and producing Original films and television series for a global audience. Original series premiere exclusively on Prime Video, which is available in more than 240 countries and territories worldwide. Amazon MGM Studios also produces and acquires Original movies for theatrical release and exclusively for Prime Video.

The Senior Digital Marketing Manager, Movies sits within the global social and influencer marketing team for Amazon MGM Studios. You will be responsible for developing and executing smart, data-driven, highly creative and inventive digital and social marketing campaigns for their assigned titles, across both Theatrical and Streaming distribution. You will develop these marketing strategies globally, setting a high-bar for innovation, passion and operational excellence. You will be helping to oversee digital and social marketing strategy and campaigns, experiential activations, material launches, AR/VR, social community management, and more.

The Senior Digital Marketing Manager, Movies inspires and proactively contributes to the cross-functional marketing team for a subset of Amazon MGM Studios’ film slate across both Theatrical and Streaming. Reporting directly into the Head of Movies Digital Marketing for Amazon MGM Studios, you will act as a collaborative stakeholder across marketing globally, ensuring the highest standards for consistency and quality are maintained to drive moviegoers to theaters on theatrical films and drive viewership and attract new customers to Prime Video on streaming originals. The optimal candidate for this role will have experience in working on digital marketing campaigns as well as building deep partnerships with creative agencies. You are able to fluidly shift from analytical discussions to strategy to operational to creative to logistics. You would serve as one of the key internal points of contact for digital marketing campaigns globally, so strategic judgment, creative acumen, logistical excellence, awareness of industry trends and ability to think big must be robust. Finally, the ideal candidate must thrive operating in a startup environment, where leaders are owners, wear multiple hats, and effortlessly think and act both strategically and tactically - from the development of broad strategic ideas to execution.

Key job responsibilities

Social Vision & Leadership

• Be a part of the team creating digital marketing campaigns for their assigned Theatrical and Streaming Amazon MGM Studios films.
• Guide the creation of world-class, break-through digital and social marketing strategies that support and reinforces Amazon MGM Studios in the film marketplace, in keeping with the business and marketing strategy for the brand.
• Develop inventive, strategic influencer marketing campaigns that inspire our customers while driving awareness and viewership.
• Contribute strong strategic thinking to ideate and develop innovative, effective, and award-winning digital marketing experiences.
• Raise the bar on social marketing globally. Work with the international teams for implementing this vision and strategy across all territories.
• Embrace performance data, and refine future digital marketing strategies based on these insights.
• Contribute to campaign reviews and presentations, while successfully presenting social marketing concepts and narratives for senior management.
• Have a strong point of view and vision along with a clear, concise ability to provide strategic and creative direction to internal and external partners.
• Think big. Drive new ideas that lead to innovative social marketing programs and events to support launches.
• Proactively contribute to create policies, procedures, best practices and formalize mechanisms that impact the broader department.

Business Acumen

• Facilitate the digital campaign management, producing work cost effectively and on schedule.
• Communicate with key stakeholders internally, including but not limited to PR, Media, Brand, Department Heads, Strategy Heads, Creative, International Leadership, Cross-Functional Marketing Teams, Studios Leadership and the Prime Video group as well as externally, including filmmakers and partner agencies. In a spirit of collaboration, build strong relationships and earning trust.
• Review budgets, campaign calendars and resource allocations for digital marketing major campaign beats and assignments.
• Proactively work to solve problems and communicate with senior management.

Basic Qualifications

• 7+ years of professional non-internship marketing experience
• Experience communicating results to senior leadership
• Experience using data and metrics to drive improvements
• Experience in the entertainment industry
• Experience with written and verbal communication and presentation
• Experience in digital marketing, preferably for film
• Experience synthesizing feedback from customers, analysts, partners, stakeholders and product teams into clear action items
• Experience multi-tasking and working in a fast-paced environment while maintaining a sharp attention to detail
• Experience managing multiple global projects under extremely tight deadlinesExperience operating with significant autonomy and discretion

Preferred Qualifications

• Experience in digital marketing and content production timelines and process
• Experience in multi-territory campaign management
• Experience working with external partners including showrunners and talent

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .

USA, CA, Culver City - 125,400.00 - 169,600.00 USD annually