Senior Designer, Digital & Paid Media

Crate & Barrel; Chicago (IL); On-site; USD 90,000 - 130,000; Full time

Job summary

Crate & Barrel is seeking a Senior Designer, Digital & Paid Media to craft engaging digital ad designs across paid and organic channels. You will partner with brand marketing to translate concepts into visuals for social, web banners, and display campaigns.

You will mentor fellow designers, oversee project workflows, and ensure brand integrity while leveraging AI tools to accelerate asset production and optimize performance metrics.

Qualifications

• 5+ years of professional visual design experience within an agency or in-house retail/e-commerce creative department.
• Portfolio with strong typography, animation/motion graphics, and multi-platform digital campaigns is required.
• Experience with animation, motion graphics, and video editing.
• Experience with web display banners and HTML/Generative AI workflow integration is a strong plus.
• Proficiency in Adobe CC Suite and project management tools.
• Knowledge of Meta (Instagram/Facebook), TikTok, Pinterest, and YouTube.

Responsibilities

• Execute complex creative projects across digital channels including paid/organic social ads, web banners, and display creative.
• Create design concepts that convey brand narratives with strong typography and motion elements.
• Mentor designers and oversee project workflows for quality and consistency.
• Ensure assets meet platform specs and best practices across Meta, TikTok, YouTube, Pinterest, and Google display networks.
• Collaborate daily with internal teams, brand leads, and external partners to deliver high-impact digital content.

Skills

Digital design

Typography

Motion graphics

Brand storytelling

Cross-functional collaboration

AI tools integration

Project management

Platform knowledge (Meta, TikTok, YouT

Education

Bachelor's degree in Graphic Design

Tools

Adobe Photoshop

Adobe After Effects

Adobe Illustrator

Adobe InDesign

Premiere Pro

Google Workspace

Asana

Job description

The Senior Designer, Digital & Paid Media serves as a key visual storyteller, partnering with brand marketing to create designs for digital ads, performance channels, organic social platforms, and display banners. Collaborating with cross-functional teams, the role connects creative concepts with performance data to deliver engaging designs across digital touchpoints.

This is an on-site position based out of our Photo Studio location in Chicago, IL.

A day in the life as Senior Designer, Digital & Paid Media

• Hands-on Design & Execution: Executes complex creative projects across digital channels under the direction of leadership, focusing on paid/organic social ads, web banners, and digital display creative
• Creative Concept & Storytelling: Creates elevated design solutions that visually convey complex concepts, brand narratives, and marketing messages using strong typography, layout, video, and motion graphics
• Mentorship & Creative Oversight: Mentors designers, guiding them on conceptual thinking and execution while overseeing project workflows to ensure creative quality and consistency
• Platform Optimization & Best Practices: Ensures all creative assets adhere to platform specifications, best practices, and technical requirements across channels including Meta, TikTok, YouTube, Pinterest, and Google display networks.
• Cross-Functional Collaboration: Builds strong cross-functional relationships and interacts daily with internal teams, brand leads, and external partners to deliver high-impact digital content on schedule
• Brand Integrity Alignment: Partners with design leads to ensure new digital campaigns maintain and elevate brand identity standards across all touchpoints
• AI Innovation & Workflow Integration: Embraces and integrates Generative AI tools and streamlined post-production workflows to accelerate asset variation, brainstorming, and production efficiency without compromising brand quality
• Performance-Driven Iteration: Participates in hindsighting sessions to review performance metrics and creative data, translating insights into agile creative pivots and optimized asset variations
• Project & Timeline Management: Manages multiple design initiatives simultaneously in a fast-paced environment, meeting tight deadlines and maintaining quick turnaround

What You'll Bring To The Table

• Experienced in designing for digital and social platforms with a deep understanding of channel-specific best practices and algorithmic mechanics
• Extensive knowledge in graphic design, digital composition, and visual storytelling that bridges business goals with customer needs
• High level of proficiency in typography, layout, video editing, and motion design/animation
• Detail-oriented with a keen eye for aesthetic quality, brand consistency, and visual hierarchy
• Strong organizational, time management, and project management skills with the ability to manage multiple deliverables under tight turnarounds
• Informed on emerging digital media trends, platform updates, and Gen AI design tools
• Strong communication skills with the ability to clearly articulate design concepts and complex technical considerations to team members and business partners
• Knowledge of or passion for the home design, interior design, and lifestyle spaces
• Proactive, adaptable, and solutions-oriented mindset with the ability to collaborate effectively in a high-volume team environment

We'd love to hear from you if you have

• Must provide a link to portfolio with samples of strong typography, animation/motion graphics, high-performing paid social creative, and multi-platform digital campaigns
• 5 years of professional visual design experience within an agency or in-house retail/E-commerce creative department
• Bachelor’s degree in Graphic Design (Marketing/Communication Studies is a plus)
• Experience with animation, motion graphics, and video editing.
• Experience with web display banners and HTML/Generative AI workflow integration is a strong plus
• High proficiency in Adobe CC Suite (Photoshop, After Effects, Illustrator, InDesign, Premier Pro), as well as Google Workspace and project management tools (e.g., Asana)
• Comprehensive knowledge of Meta (Instagram/Facebook), TikTok, Pinterest, and YouTube