Senior Demand Gen Leader, B2B SaaS

Gleanwork; San Francisco (CA); Hybrid; USD 163,000 - 187,000; Full time

Benefits offered by this job

Home office stipend

Education stipend

Wellness stipend

Healthy lunches daily

Job summary

Glean is recruiting a Demand Generation Manager to shape and execute high-impact campaigns that drive leads, pipeline, and revenue. In a cross-functional role, you will partner with sales, partner teams, and marketing to deliver multi-channel programs, ABM, and data-driven optimizations in a fast-paced startup environment.

You will report to the Head of Demand Generation & Integrated Campaigns and own end-to-end program lifecycle from concept to post-campaign analysis, maximizing ROI and impact

Qualifications

• BS/BA in Business, Marketing or related field.
• Familiar with CRM and marketing automation tools; SFDC and Marketo preferred.
• Experience growing a database organically via multiple channels.
• Proven ability to partner with sales teams by generating qualified leads.

Responsibilities

• Develop and execute multi-channel demand generation campaigns.
• Manage webinar program from concept through follow-up.
• Collaborate with BDRs and sales to enable campaigns and tracking.
• Partner with product marketing to create messaging and landing pages.
• Identify opportunities for new lead generation and ABM for high-value accounts.
• Use data to refine strategies and optimize ROI.
• Oversee campaign lifecycle from initiation to post-campaign reporting.

Education

BS/BA in Business, Marketing or related field

Tools

SFDC

Marketo

Sendoso

Apollo

Job description

Glean is recruiting a Demand Generation Manager to shape and execute high-impact campaigns that drive leads, pipeline, and revenue. In a cross-functional role, you will partner with sales, partner teams, and marketing to deliver multi-channel programs, ABM, and data-driven optimizations in a fast-paced startup environment.

You will report to the Head of Demand Generation & Integrated Campaigns and own end-to-end program lifecycle from concept to post-campaign analysis, maximizing ROI and impact