Senior Data Analyst - Growth, Personalization & AI

The Philadelphia Inquirer; Philadelphia (Philadelphia County); On-site; USD 85,000 - 110,000; Full time

Job summary

The Philadelphia Inquirer is seeking a Lead Data Analyst to transform data usage across teams, enhancing digital subscriptions and audience engagement. This role involves utilizing SQL and AI-enabled analytics to identify retention opportunities and develop actionable audience segments.

Candidates should have 5+ years in analytics, proficiency in SQL, and experience with tools like Google Analytics and Python. The ideal candidate will bring strong communication skills and a collaborative approach in a supportive work environment.

Qualifications

• 5+ years of experience in product analytics or business intelligence.
• Proficient in SQL for large dataset analysis.
• Strong background in A/B testing methodologies.

Responsibilities

• Analyze user engagement and retention patterns using data.
• Develop audience segments for targeted marketing.
• Build AI-enabled self-service analytics workflows.

Skills

SQL

Statistical analysis

Audience segmentation

Communication skills

Experience with A/B testing

Tools

BigQuery

dbt

Python or R

Google Analytics

Mixpanel

Job description

The Philadelphia Inquirer is seeking a Lead Data Analyst to transform data usage across teams, enhancing digital subscriptions and audience engagement. This role involves utilizing SQL and AI-enabled analytics to identify retention opportunities and develop actionable audience segments.

Candidates should have 5+ years in analytics, proficiency in SQL, and experience with tools like Google Analytics and Python. The ideal candidate will bring strong communication skills and a collaborative approach in a supportive work environment.