Senior Content Writer: AI/SEO & Web Conversion

ZoomInfo; Waltham (MA); Hybrid; USD 127,400 - 200,200; Full time

Benefits offered by this job

Comprehensive benefits

Holistic wellness programs

Job summary

A technology company based in Waltham, MA, is seeking a Senior Content Writer to create engaging website content that drives conversions and optimizes for both SEO and AI search. The role involves collaborating with multiple teams to ensure the content meets business objectives. Ideal candidates should have extensive experience in B2B SaaS, strong skills in conversion-focused writing, and the ability to simplify complex topics. This is a full-time position located in a hybrid environment.

Qualifications

• 5-8+ years experience writing website, SEO, or conversion-oriented content.
• Deep understanding of SEO fundamentals.
• Ability to turn complex product concepts into simple, direct copy.

Responsibilities

• Write and refresh high-impact website content across various pages.
• Collaborate with cross-functional teams to refine content around user journeys.
• Produce schema-driven content to improve consistency across AI search systems.

Skills

SEO fundamentals

Conversion-focused copywriting

AIO/AI Search knowledge

B2B SaaS experience

Strong editorial instincts

Job description

A technology company based in Waltham, MA, is seeking a Senior Content Writer to create engaging website content that drives conversions and optimizes for both SEO and AI search. The role involves collaborating with multiple teams to ensure the content meets business objectives. Ideal candidates should have extensive experience in B2B SaaS, strong skills in conversion-focused writing, and the ability to simplify complex topics. This is a full-time position located in a hybrid environment.