Senior Content Marketing Manager

VivoSense, Inc.; North Carolina; Remoto; USD 110.000 - 160.000; Tempo pieno

Vantaggi offerti da questo lavoro

Board approved stock options

Annual bonus

Vision/Dental

Life Insurance

Professional growth training

Remote work

Flexible working hours

Descrizione del lavoro

VivoSense, Inc. is seeking a Senior Content Marketing Manager to own the strategy, creation, production, and performance of content across digital, web, social, sales, and event channels.

You will translate technical digital-health topics into clear, credible content for pharma, biotech, clinical research, and digital health audiences. The role reports to the VP of Sales & Marketing and requires strong scientific curiosity, independent work ethic, and the ability to operate with limited

Competenze

• 5+ years of progressive B2B content marketing or integrated marketing experience with hands-on execution.

Mansioni

• Own and execute an integrated content strategy aligned with commercial priorities and target audiences.
• Manage VivoSense website content in WordPress and coordinate with external resources as needed.
• Create polished visual assets using Adobe Creative Cloud for multiple channels.
• Lead organic LinkedIn strategy and paid campaigns with performance analysis.
• Develop conference collateral, brochures, and other sales enablement materials.
• Demonstrate ability to work independently in a remote, resource-conscious environment.

Conoscenze

Content strategy

B2B marketing

Digital marketing

Social media management

Campaign planning

Strumenti

WordPress

HubSpot

Adobe Creative Cloud

LinkedIn Ads

Descrizione del lavoro

Senior Content Marketing Manager
US REMOTE (AZ, CA, CO, FL, GA, MA, MD, NC, NJ, NH, NV, OH, OR, PA, TN, TX)

VivoSense is a science and technology CRO specializing in digital health technologies (DHTs), including wearable sensors, mobile applications, and connected monitoring tools. We partner with pharmaceutical sponsors, healthcare providers, and academic groups to develop and deliver real-world digital clinical measures backed by rigorous scientific and analytic expertise.

Our end-to-end model supports the full lifecycle of wearable-enabled clinical trials, from digital strategy, sensor and measure selection, and protocol development through device operationalization, data collection, compliance monitoring, advanced analytics, and clinical interpretation. Rather than replacing a traditional CRO, VivoSense works alongside sponsor study teams, CROs, sites, and technology vendors as the specialized partner responsible for implementing and overseeing wearable technologies.

By combining deep scientific expertise, hands-on operational support, and purpose-built technology, VivoSense helps sponsors reduce the complexity and burden of deploying wearable sensors while ensuring that the resulting data is usable, clinically meaningful, and capable of supporting regulatory decision-making.

Reporting directly to the VP, Sales & Marketing, the Senior Content Marketing Manager, Life Sciences will own the strategy, creation, production, and performance of VivoSense content across digital, web, social, sales, and event channels. The successful candidate will work closely with Science, Commercial, Product, and Executive Leadership to translate highly technical subject matter into clear, credible content for pharmaceutical, biotechnology, clinical research, and digital health audiences.

This role requires sound judgment, strong scientific curiosity, exceptional follow-through, and the ability to operate with limited day-to-day direction.

Content Strategy and Creation

• Own and execute an integrated content strategy aligned with VivoSense commercial priorities, brand positioning, target audiences, and the customer journey.
• Create, edit, and manage high-quality content, including scientifically driven blog articles, whitepapers, eBooks, case studies, website copy, email content, digital advertisements, brochures, conference collateral, presentations, and sales enablement materials. Our goal is quality, not quantity.

Website, WordPress

• Own the day-to-day management and continuous improvement of the content on the VivoSense website within WordPress.
• Confidently create and edit pages, manage layouts and media, troubleshoot common content and formatting issues, and coordinate with external resources when deeper development support is required.

Visual Design and Creative Production

• Create polished visual assets for LinkedIn campaigns, digital advertisements, blog imagery, website content, conference materials, brochures, whitepapers, presentations, and other commercial needs.
• Work fluently in Adobe Creative Cloud, particularly InDesign and Photoshop, and use appropriate AI-enabled design tools to improve speed and creative output without compromising quality, accuracy, or brand standards.

Social Media and Paid Digital

• Own VivoSense organic LinkedIn strategy and execution, including editorial planning, copywriting, visual development, publishing, community monitoring, and performance reporting.
• Plan, build, launch, and optimize LinkedIn paid campaigns, including audience definition, creative development, campaign structure, testing, budget stewardship, and performance analysis.

Events Marketing

• Create campaign plans and collateral for conferences and trade shows, including booth graphics, brochures, digital promotions, and pre-event and post-event content.
• Represent VivoSense professionally at domestic and international industry conferences and trade shows alongside other VivoSense employees.

Proven ability to work independently in a remote, resource conscious environment

• 5 or more years of progressive B2B content marketing or integrated marketing experience, with substantial responsibility for both strategy and hands on execution.
• Familiarity with clinical trials, digital health technologies, wearable sensors, digital measures, eClinical solutions, or related regulated research environments.
• Strong visual design capabilities, supported by a portfolio that includes digital and print work.
• Advanced working knowledge of WordPress and practical experience managing website content, layouts, and routine production issues.
• Experience using HubSpot for email marketing, landing pages, campaign execution, CRM connected marketing, and performance reporting.
• Hands on experience managing LinkedIn organic content and paid advertising campaigns.
• Ability and willingness to travel domestically and internationally for trade shows, conferences, and company activities.
• Experience working within a CRO (contract research organization), life sciences services company, pharmaceutical or biotechnology company, or clinical technology provider.

Board approved stock options

• Board approved annual bonus
• Vision/Dental
• Life Insurance
• Professional growth training
• Remote work
• Flexible working hours