Senior Associate, Sales Enablement

Humana; Fort Lauderdale (FL); Remote; USD 94,000 - 131,000; Full time

Job summary

A leading healthcare provider is seeking a Senior Associate for Sales Enablement. This role focuses on creating impactful marketing campaigns for health insurance products. Candidates should have a Bachelor's degree in Marketing and at least 4 years of experience in a marketing role. Strong writing skills and teamwork are essential. This position is remote with occasional travel, offering a competitive salary range and excellent benefits.

Benefits

Health benefits effective day 1

Paid time off and holidays

401(k) retirement savings plan with employer match

Tuition assistance

Qualifications

• 4+ years of experience in sales enablement, marketing communications, or product marketing.
• Proven ability to develop and maintain sales enablement materials.
• Experience in healthcare, insurance, or other regulated industries.

Responsibilities

• Develop and maintain sales enablement materials for agents.
• Collaborate with Product and Sales teams for content accuracy.
• Support training initiatives for internal and external sales teams.

Skills

Sales enablement materials development

Collaborating with cross-functional teams

Strong writing and editing skills

Organizational and project management skills

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Sales enablement platforms (e.g., Seismic, Highspot)

CRM tools (e.g., Salesforce)

Job description

Become a part of our caring community and help us put health first

Does the challenge of transforming a $1 Trillion+ industry while enhancing the lives of millions of people excite you? Are you a strategic marketing leader with a passion for helping people achieve their best health? Do you have expertise across senior-focused health insurance products? If so, you may be a fit for Humana’s Senior Associate, Sales Enablement.

Humana is a $100+ Billion, Fortune 50, healthcare leader dedicated to improving the health and well-being of the most vulnerable populations in the United States—seniors and lower-income Americans. Humana is uniquely positioned to transform healthcare delivery by making high-quality care more affordable, accessible, and secure through innovative technology and data-driven solutions.

To help deliver on this mission, we are seeking a Senior Associate to develop breakthrough, business-moving campaigns to help agents sell our various offerings, including Medicare Advantage, Medicaid, Medicare Supplement, Dental, Vision and Specialty plans. This role is ideal for a strategic marketer who deeply understands health insurance products and how to develop campaign strategies that enable sales partners to deliver results in a fast-paced, and regulated environment.

This position will reside within the Marketing Organization which is part of the broader Enterprise Growth team. They will extensively collaborate with the following partners: Market Presidents, Consumer Insights and Analytics, Lifecycle Marketing, Marketing Operations and Marketing Data and Technology.

Role Responsibilities

• Develop and maintain sales enablement materials, including brochures, presentations, FAQs, and talking points.
• Collaborate with Product, Sales, Brand, and Compliance teams to ensure content accuracy and alignment.
• Support onboarding and training initiatives for internal and external sales teams.
• Gather feedback from sales teams to continuously improve tools and resources.
• Track usage and effectiveness of enablement materials to inform future development.

Use your skills to make an impact

Qualifications

Required:

• Bachelor’s degree in Marketing, Communications, or related field.
• 4+ years of experience in sales enablement, marketing communications, or product marketing.
• Proven ability to develop and maintain sales enablement materials such as brochures, presentations, FAQs, and talking points.
• Strong writing, editing, and storytelling skills with the ability to translate complex information into clear, compelling content.
• Experience collaborating with cross-functional teams including Sales, Product, Brand, and Compliance.
• Experience in healthcare, insurance, or other regulated industries.
• Ability to gather feedback from sales teams and apply insights to improve tools and resources.
• Strong organizational and project management skills with attention to detail.

Preferred:

• Master’s degree in Marketing, Learning & Development, Communications or related fields.
• Experience in healthcare or insurance marketing, including an understanding of CMS regulations and healthcare marketing compliance standards.
• Background in training development, instructional design, or onboarding programs.
• Proficiency with sales enablement platforms (e.g., Seismic, Highspot) and CRM tools (e.g., Salesforce).
• Experience supporting national sales teams or channel partners.

Benefits

• Health benefits effective day 1
• Paid time off, holidays, volunteer time and jury duty pay
• Recognition pay
• 401(k) retirement savings plan with employer match
• Tuition assistance
• Scholarships for eligible dependents
• Parental and caregiver leave
• Employee charity matching program
• Network Resource Groups (NRGs)
• Career development opportunities

Our Hiring Process

As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. You may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview and subsequently be informed if you will be moving forward to the next round of interviews.

Application Deadline: 10-22-2025

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours: 40

Pay Range: $94,900 - $130,500 per year. This job is eligible for a bonus incentive plan.

Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements.