Senior Associate, Paid Social

Publicis Groupe Holdings B.V; Philadelphia (Philadelphia County); On-site; USD 60,800 - 84,000; Full time

Benefits offered by this job

Medical coverage

Dental insurance

Vision insurance

401K plan

Flexible time off

Job summary

A leading marketing firm is seeking a Paid Social Sr. Associate in Philadelphia to manage and optimize paid social media tactics for various clients. The ideal candidate has at least 18 months of digital media experience and 1 year of biddable social media management. Responsibilities include analyzing campaign performance, training juniors, and communicating with clients. The position offers a competitive salary range and a robust benefits package including medical, dental, and retirement plans.

Qualifications

• Minimum of 18 months of digital media experience.
• Minimum 1 year experience in biddable social media campaign management.
• Experience in social media platforms like Meta, Twitter, and more.

Responsibilities

• Manage and plan paid social tactics for clients.
• Track campaign performance and optimize accordingly.
• Participate in client communications and deliver project updates.

Skills

Digital media experience

Biddable social media campaign management

Healthcare industry knowledge

Excel (VLook-up, Pivot Table)

PowerPoint

Job description

Position Summary

The Paid Social Sr. Associate is responsible for planning and managing paid social tactics for assigned clients. The primary function of the Sr. Associate role is to have a deep understanding of client goals, monitor campaign quality, and consistently and proactively evaluate new opportunities to maximize performance.

Key Responsibilities

• Understands the relationship between paid, owned, and earned social media tactics
• Deep understanding of social media platforms such as Meta, Twitter, Linkedin, Snap, TikTok, Pinterest, Reddit, etc.
• Intermediate level understanding of Excel functions (ie. VLook-up, Pivot Table, chart building) and PowerPoint
• Monitors the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
• Familiarity of monitoring campaign financials, budgets, and processing invoices
• Drives decisions around campaign architecture and setup
• Proactively identifies optimization opportunities; tracks and analyzes results
• Pulls platform data & prepares reports for clients including campaign analysis
• Monitor and update pacing documents to planned campaign budgets while maintaining performance goals
• Participates in client and creative agency communications: attends meetings, produces high-quality client deliverables, fields questions as they relate to paid social media campaign details including performance
• Grows partnerships with key vendors
• Trains Paid Social Associate(s) & manages Associate-level delegation, workflows and timelines
• Partners with Supervisor to coach Associate-level employees and responsible for Associate’s career progression

Qualifications

• Minimum of 18 month+ digital media experience
• Minimum 1+ year experience biddable social media campaign management
• Biddable social media campaign management experience
• Healthcare industry knowledge a plus

Benefits

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation

Compensation Range: $60,800.00 - $84,000.00 Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 5/23/26.

EEO Statement

All your information will be kept confidential according to EEO guidelines.

Accommodation & Assistance

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].