Senior Art Director - Experiential

IMG LIVE; Atlanta (GA); Hybrid; USD 90,000 - 130,000; Full time

Job summary

160over90 in Atlanta is seeking a Senior Art Director to create compelling cross-channel experiences. You will lead design from concept to end product, ensuring artistry aligns with brand strategy, hospitality-style activations, and live events.

You thrive in collaborative teams and push for buzzworthy creative that resonates with diverse audiences. The role demands a sharp eye for detail, strong portfolio in advertising, and fluency with Adobe Creative Suite.

Qualifications

• 5–10 years of art direction experience in an ad agency or similar setting.
• Degree in graphic/environmental or marketing/communication design or related field.
• Strong eye for user experience and environmental design; 3-D skills a plus.
• Ability to push brave ideas, take risks, and iterate quickly.
• Cultural awareness with the ability to think big while delivering results.

Responsibilities

• Lead art direction from concept to final production across traditional, digital, and experiential media.
• Self-manage multiple projects and tight timelines while maintaining brand consistency.
• Collaborate with cross-disciplinary teams including strategy, media, and account management.
• Present creative concepts confidently to leadership and stakeholders with strategic rationale.
• Stay current on marketing trends to bring fresh, innovative ideas to campaigns.
• Deliver buzzworthy experiential programs and guest journey experiences.
• Contribute to new business pitches and client presentations.

Skills

Art direction

Creative leadership

Brand storytelling

Cross-functional collaboration

User experience awareness

Education

Degree in graphic/environmental design or related field

Tools

InDesign

Photoshop

Illustrator

Adobe Creative Suite

Slack

Google Slides

Job description

Who We Are:

160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Amazon, Coca-Cola, DP World, Macy’s, Marriott International, McDonald’s, Verizon and Visa. 160over90 is part of WME Group, a global representation business comprising the world’s leading talent, intellectual property and brands.

The Role and What You’ll Do:

As a Senior Art Director, you are highly skilled in the latest tools and programs and have a deep understanding of the specific design demands of both traditional, digital and experiential media. You strive to produce innovative and memorable cross-channel work that continues to make our agency, and the brands we work for, stand out and be talked about in the industry and around the proverbial water cooler. This position requires a passionate and talented Senior Art Director, with a sharp eye for attention to detail. They will create and execute across a wide variety of creative mediums with a primary focus on building buzzworthy experiential programs. You are obsessed with every facet of the guest journey and geek out over choreographing how programming, environment, and design come together. You pride yourself on delivering unforgettable, award‑winning experiences even under the tightest timelines. You are a conceptual and experiential creative athlete, with a proven track record in hospitality-focused activations for sporting events and beyond. Your expertise spans the full spectrum of experience creation, including spatial and environmental design, programming, digital and social integrations, and live guest engagement (motion design a plus). We’re looking for someone who thrives in diverse and collaborative team environments. You find inspiration everywhere and get excited about sharing your creative rationale with compelling storytelling. Last, but certainly not least, we are looking for someone who champions our commitment to fostering a welcoming and inclusive work culture. Play a hands‑on role in the delivery of outstanding creative and results, working collaboratively within a cross‑disciplinary team and environment (creative teammates, strategists, media planners and account team) to ensure creative work is on‑brand, works hard and stands out amongst the rest Ensure consistency and efficacy of design throughout all creative Art Direct creative from concept to end product with the ability to self‑manage multiple projects and tight timelines Work within the client’s established brand guidelines Leverage talent for design and concepting to contribute to work that solve for consumer needs and business goals Successfully communicate creative ideas by confidently presenting your creative to leadership and stakeholders (and occasionally clients) by articulating and rationalizing creative decisions with strategic insights Collaborate with internal teams such as media, strategists, and creative leads to test a multitude of creative iterations and apply learnings to evolving best practices Stay consistently relevant and up‑to‑date on all marketing trends and culture in effort to bring fresh ideas, sharing with peers and the broader team Appraise and edit your own work Work closely with project managers and account teams across the life span of a project Bring to life ideas for new business pitches and existing clients across presentations and production Work effectively with all stakeholders to complete projects within timelines and budget parameters Expert level proficiency in InDesign, Photoshop, Illustrator, Adobe Creative Suite, Slack and Google Slides Receptive to creative feedback and adaptability in creative development process; give direction to creatives from leadership You Have These:

• 5-10 years of Art Direction experience within an ad agency or similar setting
• Degree in graphic/environmental design, marketing/communication design or similar field
• A keen understanding of user experience and environmental design (3-d skills a plus)
• Be fearless and not afraid to fail
• A natural curiosity for the unique, the buzz-worthy and the culturally relevant with a willingness to push forward brave, new ideas
• The optimism to think bigger, the curiosity to dig deeper, and the passion to do better
• The ability to adapt to new ideas, processes, and business problems with ease and enthusiasm
• A professional attitude and an openness to feedback that commands the respect of supervisors and colleagues
• An appreciation for the relationship between copy and visual elements (and great design in general)

We expect our Sr. Art Directors to understand that a product isn’t truly great unless the copy and the design support each other

• Eagle eye attention to detail
• Cross functional design and conceptual experience necessary
• A passionate desire to be a part of an agency built for marketing today
• A love of the data and results and the gamification of the creative to keep pushing for record breaking results in a campaign
• Strong work ethic Digital portfolio of drool-worthy advertising design, campaign concepts and relevant creative endeavors
• Ability to think strategically, conceptualize and see ideas through to polished execution
• Ability to work flexible hours, including some nights/weekends

WME Group is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.

160/90 is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.

160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Amazon, Coca-Cola, DP World, Macy’s, Marriott International, McDonald’s, Verizon and Visa.