Senior Art Director - Campaigns

Plaid Inc.; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Plaid Inc. is seeking a Senior Art Director to shape brand campaigns across digital, video, social and print. You will own visual concept, guide production from concept to final assets, and partner with content, copy, and motion teams.

The role reports to Creative Lead - Campaigns. You bring 8+ years of design/art direction, expertise in Figma and Adobe Creative Suite, on-set photography/videography, and the ability to lead projects end-to-end under tight timelines.

Qualifications

• 8+ years of experience in design/art direction for 360 brand campaigns.
• Proficiency in Figma, Adobe Creative Suite, and AI tools.
• Advanced photography and videography; on-set experience required.
• Experience with video workflows (pre-production, storyboarding, shot lists).

Responsibilities

• Own art direction and visual concept of omni-channel campaigns across digital, video and social.
• Collaborate with content design and copywriters to iterate and bring ideas to life.
• Coordinate with cross-functional teams to align on creative strategy, timelines, and production plans.
• Work with motion designers and editors on storyboards, motion graphics, and polished video content.
• Design a full suite of end-to-end marketing collateral, including ads, social assets, email, and print.
• Provide creative leadership and feedback to ensure brand consistency and high design craft.
• Communicate progress with clear rationale and strategic point of view.

Skills

Brand design leadership

Campaign design

Cross-functional collaboration

Presentation skills

Tools

Figma

Adobe Creative Suite

AI tools

Job description

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. the company powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. the company’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam.

We’re looking for a Senior Art Director to join the creative team at the company and shape how we execute brand awareness campaigns. For more information about the design team, visit https://designedbyplaid.com/.

This role is ideal for someone who thrives in concepting and executing across multiple mediums—from campaign development to social to video storyboards—and knows how to bring a big idea to life with consistency, creativity, and impeccable design execution. You’re a design generalist that can flex across any medium and thrives in the world of brand campaigns.

This role will report to the Creative Lead - Campaigns.

Responsibilities:

• Own the art direction and visual concept of omni-channel campaigns across digital, video, and social

• Work closely with content design and copywriters to iterate and bring ideas to life

• Collaborate with cross-functional teams and stakeholders to align on creative strategy, timelines, and production plans

• Work closely with motion designers and editors on storyboards, motion graphics, and polished video content

• Design a full suite of end-to-end marketing collateral, including ads, social assets, email, and print

• Provide creative leadership and feedback across our broader design team, ensuring brand consistency and the highest bar for design craft

• Communicate progress clearly and regularly, offering creative rationale with a strong and strategic point of view.

Qualifications:

• 8+ years of experience in design/art direction, with a portfolio that showcases 360 brand campaigns spanning video, social, and digital (print and OOH a plus)

• Proficiency in Figma, Adobe Creative Suite, and AI tools

• Advanced understanding of photography and videography. On-set experience a mandatory

• Animation and illustration skills a plus, but not required

• Experience working alongside cross-functional teams and an understanding of video workflows (pre-production, storyboarding, shot lists, etc.)

• Comfortable driving projects end-to-end, giving and receiving feedback (both internally and with external agencies), working out in the open, and delivering under tight timelines

• A strong collaborator with impeccable taste, strategic thinking, strong presentation skills, and the ability to work autonomously.

Our mission at the company is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to the company!

the company is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. the company is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at [e-mail].

Please review our Candidate Privacy Notice here.

Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. the company provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.