Senior Analyst, Programmatic

Starcom

Chicago (IL)

Sur place

USD 61 000 - 84 000

Plein temps

Il y a 8 jours

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Avantages offerts par ce poste

Paid Family Care for parents and 0care
Monetary assistance and support for Ad
Monetary assistance and support forpet
Employee Assistance Programs andHealth
Tuition Assistance
Paid time off that includes Flexible T
Matching Gifts programs
Flexible working arrangements
Work Your World’ Program encouraging
Business Resource Groups that support

Résumé du poste

Starcom in Chicago is seeking a Senior Analyst, Programmatic to own strategic planning and execution of programmatic campaigns for assigned clients, blending strategy with hands-on optimization.

You will translate plans into builds, deliver insights, manage QA, and collaborate with Activation, Strategy, and Analytics teams to maximize ROI and KPIs, while staying ahead of industry trends and leveraging AI tools.

Qualifications

  • 1+ years of hands-on experience in programmatic media buying and campaign management.
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Hands-on experience with DSP platforms (e.g., The Trade Desk, DV360, Yahoo DSP, Amazon DSP) and familiarity with DMPs.
  • Strong understanding of programmatic metrics.
  • Strong troubleshooting, QA discipline, and project management skills.
  • Ability to manage multiple projects in a fast-paced environment with attention to detail.
  • Resourceful, curious, and motivated with a passion for innovation and continuous learning.
  • Proficiency in Microsoft Office Suite; advanced Excel skills preferred.

Responsabilités

  • Plan, launch, and optimize programmatic campaigns across display, mobile, video, and social platforms.
  • Communicate strategies, insights, and recommendations clearly to clients and internal stakeholders.
  • Support inventory assessments and proposals for new client opportunities.
  • Manage delivery of creative assets, insertion orders, and campaign artifacts for timely launches.
  • Oversee campaign QA in billing systems and in builds where necessary.
  • Develop client-facing performance reports, delivering actionable insights and strategic recommendations.
  • Collaborate with internal teams and technology partners to resolve campaign issues.
  • Apply advanced analytics and bid management techniques to maximize ROI and achieve KPIs.
  • Stay ahead of industry trends and participate in knowledge-sharing sessions to elevate team capabilities.
  • Leverage AI-based tools to enhance Programmatic Activation efficiency and campaign performance.

Connaissances

Programmatic media buying
Campaign management
Analytical skills
Excel
Communication
Project management

Formation

Bachelor’s degree or higher preferred

Outils

The Trade Desk
DV360
Yahoo DSP
Amazon DSP

Description du poste

Company Description

Starcom is the world's first standalone media agency, a storied innovator that continues to lead the way for many of the world's best brands. Starcom has long been the professional birthplace and proving ground for marketing leaders – CEOs, CMOs, sales leaders, and technology pioneers – and we continue to drive the industry with peerless talent and relentless innovation. From the start, we've known that achieving growth for our clients requires understanding and connecting with real people where they live and work, in ways they value. In an AI era, we remain ""Guided By Humanity,"" a phrase that describes our foundational belief that human expertise must remain in the driver's seat, supported by the best processes and technology. With our proprietary capabilities and Publicis Media's industry-leading resources and clout, we create ideas that move people and drive transformative business outcomes for brands.


Overview

What You’ll Do:

As a Senior Analyst, Programmatic, you will own the strategic planning and execution of programmatic campaigns for assigned clients. This role blends strategic thinking with hands-on execution, requiring you to deliver actionable insights,optimizeperformance, and mentor junior team members. You willtranslateapproved plans into campaign builds and activations that will achieve the goal andobjective.


Responsibilities


  • Independently plan, launch, andoptimizeprogrammatic media campaigns across display, mobile, video, and socialplatforms).

  • Communicate strategies, insights, and recommendations clearly and persuasively to clients and internal stakeholders.

  • Support inventory assessments and contribute to proposals for new client opportunities.

  • Manage delivery of creative assets, insertion orders, and campaign artifacts fortimelylaunches.

  • Oversee campaign QA in billing systems and support in builds where necessary

  • Oversee campaign QA processes to ensure flawless implementation, pacing, and performance.Support in buildswhere necessary

  • Develop client-facing performance reports, delivering actionable insights and strategic recommendations.

  • Collaborate with internal teams and technology partners to resolve campaign issues.

  • Apply advanced analytics and bid management techniques to maximize ROI and achieve KPIs.

  • Stay ahead of industry trends andparticipatein knowledge-sharing sessions to elevate team capabilities.

  • Leverage AI-based tools to enhance Programmatic Activation efficiency and campaign performance.

  • Build strong relationships with Activation, Strategy, and Analytics teams to drive integrated solutions.


Qualifications


  • 1+ years of hands-on experience in programmatic media buying and campaign management.

  • Strong analytical skills withthe abilityto interpret data andprovideactionable insights.

  • Hands-on experience with DSP platforms (e.g., The Trade Desk, DV360, Yahoo DSP, Amazon DSP) and familiarity with DMPs.

  • Strong understanding of programmatic metrics

  • Strong troubleshooting, QA discipline, and project management skills.

  • Ability to manage multiple projects in a fast-paced environment with attention to detail.

  • Resourceful, curious, and motivated with a passion for innovation and continuous learning.

  • Proficiencyin Microsoft Office Suite; advanced Excel skills preferred.

  • Familiarity with digital workflow tools inclusive of leveraging traffic sheets, creative rotations,Prisma, billing, etc.

  • Bachelor’s degree or higher preferred


Additional Information

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.


Benefits


  • Paid Family Care for parents and caregivers for 12 weeks or more

  • Monetary assistance and support for Adoption, Surrogacy and Fertility

  • Monetary assistance and support for pet adoption

  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

  • Tuition Assistance

  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

  • Matching Gifts programs

  • Flexible working arrangements

  • 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

  • Business Resource Groups that support multiple affinities and alliances


The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.


If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.


All your information will be kept confidential according to EEO guidelines.


Compensation Range: USD $60,800.00 - USD $84,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/27/2026.

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