Senior Analyst – Content Research

AMC Global Media; New York (NY); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k Plan

Wellness Program

Life Insurance

Tuition Reimbursement

Paid Time Off

Paid Parental Leave

Job summary

AMC Global Media is seeking a Senior Analyst - Content Research in New York, NY to join the Research team. You will own end-to-end analyses, translate ratings and streaming data into actionable insights, and present executive-ready reports reflecting audience behavior and content performance.

The role requires 3–4 years in analytics, strong Excel skills, and experience with audience analytics and reporting platforms.

Qualifications

• Bachelor's degree required.
• 3-4 years of experience in analytics, insights, research, business intelligence, media research, or a related field.
• Experience in streaming, digital media, entertainment, television, subscription businesses, audience research, or content performance analysis preferred.
• Strong proficiency in Excel, including analysis, structured analytics templates, pivots, formulas, and VLOOKUP/XLOOKUPS.
• Strong written and verbal communication skills, with the ability to tailor insights for both working teams and senior stakeholders.

Responsibilities

• Own analyses from end to end with leadership guidance, from question development to recommendation.
• Conduct recurring and ad hoc analyses across audience behavior, content and franchise performance, programming trends, and marketing effectiveness.
• Translate performance data into clear insights, business implications, and actionable recommendations.
• Develop and present executive-ready reports, presentations, and performance summaries.
• Support audience architecture and content strategy by identifying target audiences and segments for launches and campaigns.
• Develop audience profiles, segmentations, and targeting recommendations to support programming and marketing goals.
• Partner with BI and data teams to validate data sources and ensure KPI definitions and accuracy across analyses.
• Apply forecasting and benchmarking to evaluate actuals vs expectations and identify performance drivers, risks, opportunities.
• Incorporate competitive, market, and platform context into analyses to help stakeholders understand entertainment landscape.
• Manage multiple priorities in a fast-paced environment with strong organization and attention to detail.
• Quickly learn and adapt to new systems, tools, methodologies, and data sources.

Skills

Analytical skills

Excel proficiency

Communication skills

Stakeholder management

Education

Bachelor's degree

Tools

Power BI

Tableau

Nielsen measurement tools

Job description

Job Description

AMC Global Media is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.

We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere. Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, Independent Film Company, Sundance TV and We TV; and film distribution labels Independent Film Company and RLJE Films. The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business.

We are currently seeking a Senior Analyst - Content Research to join our Research team in our New York, NY location.

Job Responsibilities

• With guidance from leadership, own analyses from end to end, including business question development, methodology selection, data validation, analysis, insight generation, and recommendation development
• Conduct recurring and ad hoc analyses across audience behavior, content and franchise performance, programming trends, seasonal patterns, schedule performance, acquisition, retention, engagement, and marketing effectiveness
• Translate ratings, streaming, survey, and other performance data into clear insights, business implications, and actionable recommendations
• Develop and present executive-ready reports, presentations, and performance summaries that clearly communicate what happened, why it happened, what it means, and what actions should be considered
• Support audience architecture and content strategy initiatives by identifying target audiences, audience segments, franchise opportunities, and viewing patterns for new launches, returning seasons, and marketing campaigns
• Develop audience profiles, segmentations, competitive readouts, and targeting recommendations that support programming, marketing, and broader business objectives
• Partner with Business Intelligence and other data teams to validate data sources, troubleshoot discrepancies, confirm KPI definitions, and ensure accuracy across analyses, reporting, and stakeholder deliverables
• Apply foundational forecasting and benchmarking techniques to evaluate actuals versus expectations and identify performance drivers, risks, and opportunities
• Incorporate competitive, market, and platform context into analyses to help stakeholders understand performance in the broader entertainment landscape
• Manage multiple priorities and projects in a fast-paced environment while maintaining strong organization, follow-through, and attention to detail
• Quickly learn and adapt to new systems, tools, methodologies, and data sources

QUALIFICATIONS (Required & Preferred)

• Bachelor's degree required
• 3-4 years of experience in analytics, insights, research, business intelligence, media research, or a related field
• Experience in streaming, digital media, entertainment, television, subscription businesses, audience research, or content performance analysis preferred
• Strong proficiency in Excel, including analysis, structured analytics templates, pivots, formulas, and VLOOKUP/XLOOKUPS
• Strong analytical, problem-solving, critical-thinking, and reasoning skills, including the ability to interpret trends, lifts, averages, and variability
• Excellent attention to detail and commitment to data accuracy, consistency, and quality control
• Strong written and verbal communication skills, with the ability to tailor insights for both working teams and senior stakeholders
• Ability to translate data into insight stories, business implications, and forward-looking recommendations
• Demonstrated curiosity, initiative, and ability to learn new systems, tools, and business areas quickly
• Experience with audience analytics, Nielsen measurement tools, streaming performance data, survey research, reporting/dashboarding platforms such as Power BI or Tableau, and other analytical tools preferred
• Familiarity with measurement evolution, Nielsen methodology changes, alternative measurement providers, or cross-platform measurement is a plus, but not required

The base compensation for this position is $70,000 - $90,000 commensurate with experience. AMC Global Media additionally offers a comprehensive benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Paid Time Off, Paid Parental Leave and Adoption Services, among other benefit plan options, subject to eligibility requirements. AMC Global Media values the benefits achieved through in-office collaboration, but we provide our employees with the flexibility to work from home one day per week.

The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.