Senior Ad Operations Lead — Programmatic & Tagging

Testing Site - JPMC

Chicago (IL)

Presencial

USD 85.000 - 110.000

Jornada completa

14 días+

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Descripción de la vacante

Testing Site - JPMC is seeking an Ad Operations Senior Associate to lead programmatic, direct IO, and social campaigns, deploying on-site tags and ensuring data quality. You will collaborate with stakeholders to optimize trafficking, QA, and reporting across CM360 and tagging systems.

Ideal candidates have extensive experience in advertising operations, tagging, and analytics, with a proven ability to translate complex concepts for non-technical teams and to drive automation initiatives within a

Formación

5+ years in digital marketing/advertising operations.
5+ years in media tagging, marketing analytics, and campaign measurement.
Proficiency with CM360, Tag Management Systems, DSPs/SSPs; familiarity with Google Analytics, Adobe Analytics, JIRA, and brand safety partners.
Demonstrated excellence in QA/QC, documentation, and governance.
Strong technical problem-solving skills and the ability to communicate complex topics clearly and concisely.
Experience leading or contributing to automation initiatives in advertising operations.

Responsabilidades

Create and trafficking of paid media programmatic, direct IO, and social campaigns within Campaign Manager 360 (CM360).
Own on-site tag deployment via Tag Management System, ensuring accurate capture for performance, monitoring, targeting, and analytics.
Lead troubleshooting of trafficked campaign tags, potential discrepancies, and delivery issues, driving resolution with publishers, agencies, and platform partners.
Partner with brand safety provider, Integral Ad Science (IAS), to ensure brand safety benchmarks are measured and benchmarks are met.
Maintain governance and documentation for ad ops procedures and processes.
Perform rigorous QA/QC on campaign setups, launches, and on-site conversion tagging.
Build and manage relationships with internal, agency stakeholders, and publishers, coordinate specs, timelines, SLAs, and escalations.
Translate technical concepts (identity, measurement, attribution, verification, privacy) into concise guidance for non-technical stakeholders.
Ensure compliance with privacy and data protection controls for tag deployment and data collection.
Identify, scope, and guide automation initiatives to streamline trafficking, QA, reporting, and operational workflows.
Partner with analytics and technology teams to ensure data is transformed into accessible, high‑value datasets for business decisioning.